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WORLD-INFOSTRUCTURE > ADVERTISING INDUSTRY > "STEALTH SITES"

"Stealth Sites" "Stealth sites" account for a particular form of hidden advertisement. Stealth sites look like magazines, nicely designed and featuring articles on different topics, but in reality are set up for the sole purpose of featuring a certain companies products and services. "About Wines" for example is a well-done online magazine, featuring articles on food and travel and also publishes articles on wine, which surprisingly all happen to be from Seagram. browse Report: Advertising Industry     Advertising  ... -3   Actual Findings on Internet Advertising -2   On-line Advertising and the Internet Content Industry -1   Missing Labeling of Online Ads 0   "Stealth Sites" +1   Sponsorship Models +2   Product Placement +3   Individualized Audience Targeting      ... RTMark and Adbusters at the WTO Conference in Seattle  INDEX CARD     RESEARCH MATRIX  Public Relations Consultants Association (PRCA) The PRCA was formed in November 1969 as an association limited by guarantee of up to £5 per member and therefore has no share capital. The PRCA tries to encourage and promote the advancement of companies and firms engaged in public relations consultancy..