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Report: Advertising Industry Browse:   Related Search: Themes: · global content channels Keywords: · PR-and-advertising

WORLD-INFOSTRUCTURE > ADVERTISING INDUSTRY > "STEALTH SITES"

"Stealth Sites" "Stealth sites" account for a particular form of hidden advertisement. Stealth sites look like magazines, nicely designed and featuring articles on different topics, but in reality are set up for the sole purpose of featuring a certain companies products and services. "About Wines" for example is a well-done online magazine, featuring articles on food and travel and also publishes articles on wine, which surprisingly all happen to be from Seagram. browse Report: Advertising Industry     Advertising  ... -3   Actual Findings on Internet Advertising -2   On-line Advertising and the Internet Content Industry -1   Missing Labeling of Online Ads 0   "Stealth Sites" +1   Sponsorship Models +2   Product Placement +3   Individualized Audience Targeting      ... RTMark and Adbusters at the WTO Conference in Seattle  INDEX CARD     RESEARCH MATRIX  Server A server is program, not a computer, as it sometimes said, dedicated to store files, manage printers and network traffic, or process database queries. Web sites, the nodes of the World Wide Web (WWW), e.g., are stored on servers.