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  Report: Advertising Industry

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 WORLD-INFOSTRUCTURE > ADVERTISING INDUSTRY > "ATTENTION BROKERAGE"
  "Attention Brokerage"


"Attention Brokerage" is one of the latest developments in the field of online advertising. The first Web-site applying the concept of selling and buying attention is Cybergold. Users, who want to earn money have to register and then look at ads, which, of course, they have to prove by e.g. downloading software. Attention, according to this idea, represents a good, which is worth being paid for.




browse Report:
Advertising Industry
    Advertising
 ...
-3   Sponsorship Models
-2   Product Placement
-1   Individualized Audience Targeting
0   "Attention Brokerage"
+1   Links
+2   Public Relations
+3   PR Firms and their Mission
     ...
RTMark and Adbusters at the WTO Conference in Seattle
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Electronic Messaging (E-Mail)
Electronic messages are transmitted and received by computers through a network. By E-Mail texts, images, sounds and videos can be sent to single users or simultaneously to a group of users. Now texts can be sent and read without having them printed.

E-Mail is one of the most popular and important services on the Internet.