Advertising

Advertising as referred to in most economic books is part of the marketing mix. Therefore advertising usually is closely associated with the aim of selling products and services. Still, developments like "branding" show a tendency towards the marketing of not only products and services, but of ideas and values. While advertising activities are also pursued by political parties, politicians and governmental as well as non-governmental organizations, most of the money flowing into the advertising industry comes from corporations. Although these clients come from such diverse fields, their intentions hardly differ. Attempting to influence the public, their main goal is to sell: Products, services, ideas, values and (political) ideology.

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Movies as a Propaganda- and Disinformation-Tool in World War I and II

Movies produced in Hollywood in 1918/19 were mainly anti-German. They had some influence but the bigger effect was reached in World War II-movies.
The first propaganda movie of World War II was British.
At that time all films had to pass censoring. Most beloved were entertaining movies with propaganda messages. The enemy was shown as a beast, an animal-like creature, a brutal person without soul and as an idiot. Whereas the own people were the heroes. That was the new form of atrocity.
Leni Riefenstahl was a genius in this respect. Her movies still have an incredible power, while the majority of the other movies of that time look ridiculous today. The combination of light and shadow, the dramatic music and the mass-scenes that resembled ballet, had its effect and political consequences. Some of the German movies of that period still are on the index.

U.S.-President Theodore Roosevelt considered movies the best propaganda-instrument, as they are more subtle than other tools.

In the late twenties, movies got more and more important, in the USSR, too, like Sergei Eisenstein demonstrated with his movies. Historic events were changed into symbolism, exactly the way propaganda should function. It was disinformation - but in its most artistic form, especially in comparison to most U.S.- and European movies of that time.

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Late 1970s - Present: Fourth Generation Computers

Following the invention of the first integrated circuits always more and more components could be fitted onto one chip. LSI (Large Scale Integration) was followed by VLSI (Very Large Scale Integration) and ULSI (Ultra-Large Scale Integration), which increased the number of components squeezed onto one chip into the millions and helped diminish the size as well as the price of computers. The new chips took the idea of the integrated circuit one step further as they allowed to manufacture one microprocessor which could then be programmed to meet any number of demands.

Also, ensuing the introduction of the minicomputer in the mid 1970s by the early 1980s a market for personal computers (PC) was established. As computers had become easier to use and cheaper they were no longer mainly utilized in offices and manufacturing, but also by the average consumer. Therefore the number of personal computers in use more than doubled from 2 million in 1981 to 5.5 million in 1982. Ten years later, 65 million PCs were being used.

Further developments included the creation of mobile computers (laptops and palmtops) and especially networking technology. While mainframes shared time with many terminals for many applications, networking allowed individual computers to form electronic co-operations. LANs (Local Area Network) permitted computers to share memory space, information, software and communicate with each other. Although already LANs could reach enormous proportions with the invention of the Internet an information and communication-network on a global basis was established for the first time.

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The Privatization of Censorship

According to a still widely held conviction, the global data networks constitute the long desired arena for uncensorable expression. This much is true: Because of the Net it has become increasingly difficult to sustain cultural and legal standards. Geographical proximity and territorial boundaries prove to be less relevant, when it does not affect a document's availability if it is stored on your desktop or on a host some thousand kilometers away. There is no international agreement on non-prohibited contents, so human rights organizations and nazi groups alike can bypass restrictions. No single authority or organization can impose its rules and standards on all others. This is why the Net is public space, a political arena where free expression is possible.

This freedom is conditioned by the design of the Net. But the Net's design is not a given, as Lawrence Lessig reminds us. Originally the design of the Net allowed a relatively high degree of privacy and communication was not controlled directly. But now this design is changing and this invisible agora in electronic space is endangered. Governments - even elected ones - and corporations introduce new technologies that allow us to be identified, monitored and tracked, that identify and block content, and that can allow our behaviour to be efficiently controlled.

When the World Wide Web was introduced, soon small independent media and human rights organizations began to use this platform for drawing worldwide attention to their publications and causes. It seemed to be the dawning of a new era with authoritarian regimes and multinational media corporations on the looser side. But now the Net's design is changing according to their needs.

"In every context that it can, the entertaining industry is trying to force the Internet into its own business model: the perfect control of content. From music (fighting MP3) and film (fighting the portability of DVD) to television, the industry is resisting the Net's original design. It was about the free flow of content; Hollywood wants perfect control instead" (Lawrence Lessig, Cyberspace Prosecutor, in: The Industry Standard, February 2000).

In the United States, Hollywood and AT&T, after its merger with MediaOne becoming the biggest US cable service provider, return to their prior positions in the Seventies: the control of content and infrastructure. If most people will access the Net via set up boxes connected to a TV set, it will become a kind of television, at least in the USA.

For small independent media it will become very hard to be heard, especially for those offering streaming video and music. Increasingly faster data transmissions just apply to download capacities; upload capacities are much - on the average about eight times - lower than download capacities. As an AT&T executive said in response to criticism: "We haven't built a 56 billion dollar cable network to have the blood sucked from our veins" (Lawrence Lessig, The Law in the Code: How the Net is Regulated, Lecture at the Institute for Human Sciences, Vienna, May 29th, 2000).

Consumers, not producers are preferred.

For corporations what remains to be done to control the Net is mainly to cope with the fact that because of the Net it has become increasingly difficult to sustain cultural and legal standards. On Nov 11, 1995 the German prosecuting attorney's office searched Compuserve Germany, the branch of an international Internet service provider, because the company was suspected of having offered access to child pornography. Consequently Compuserve blocked access to more than 200 newsgroups, all containing "sex" or "gay" in their names, for all its customers. But a few days later, an instruction for access to these blocked newsgroups via Compuserve came into circulation. On February 26, 1997, Felix Somm, the Chief Executive Officer of Compuserve Germany, was accused of complicity with the distribution of child and animal pornography in newsgroups. In May 1998 he received a prison sentence for two years. This sentence was suspended against a bail of about 51.000 Euro. The sentence was justified by pointing to the fact that Compuserve Germany offered access to its US parent company's servers hosting child pornography. Felix Somm was held responsible for access to forbidden content he could not know of. (For further information (in German) click here.)

Also in 1995, as an attack on US Vice-President Al Gore's intention to supply all public schools with Internet access, Republican Senator Charles Grassley warned of the lurking dangers for children on the Net. By referring to a Time magazine cover story by Philip Elmer-Dewitt from July 3 on pornography on the Net, he pointed out that 83,5% of all images online are pornographic. But Elmer-Dewitt was wrong. Obviously unaware of the difference between Bulletin Board Systems and the Net, he referred misleadingly to Marty Rimm's article Marketing Pornography on the Information Superhighway, published in the prestigious Georgetown Law Journal (vol. 83, June 1995, pp. 1849-1935). Rimm knew of this difference, of course, and stated it clearly. (For further information see Hoffman & Novak, The Cyberporn debate, http://ecommerce.vanderbilt.edu/cyberporn.debate.html and Franz Wegener, Cyberpornographie: Chronologie einer Hexenjagd; http://www.intro-online.de/c6.html)

Almost inevitably anxieties accompany the introduction of new technologies. In the 19th century it was said that traveling by train is bad for health. The debate produced by Time magazine's cover story and Senator Grassley's attack caused the impression that the Net has multiplied possible dangers for children. The global communication networks seem to be a inexhaustible source of mushrooming child pornography. Later would-be bomb recipes found on the Net added to already prevailing anxieties. As even in industrialized countries most people still have little or no first-hand experience with the Net, anxieties about child pornography or terrorist attacks can be stirred up and employed easily.

A similar and related debate is going on about the glorification of violence and erotic depictions in media. Pointing to a "toxic popular culture" shaped by media that "distort children's view of reality and even undermine their character growth", US right-wing social welfare organizations and think tanks call for strong media censorship. (See An Appeal to Hollywood, http://www.media-appeal.org/appeal.htm) Media, especially films and videos, are already censored and rated, so it is more censorship that is wanted.

The intentions for stimulating a debate on child pornography on the Net were manifold: Inter alia, it served the Republican Party to attack Democrat Al Gore's initiative to supply all public schools with Internet access; additionally, the big media corporations realized that because of the Net they might have to face new competitors and rushed to press for content regulation. Taking all these intentions together, we can say that this still ongoing debate constitutes the first and most well known attempt to impose content regulation on the Net. Consequently, at least in Western countries, governments and media corporations refer to child pornography for justifying legal requirement and the implementation of technologies for the surveillance and monitoring of individuals, the filtering, rating and blocking of content, and the prohibition of anonymous publishing on the Net.

In the name of "cleaning" the Net of child pornography, our basic rights are restricted. It is the insistence on unrestricted basic rights that needs to be justified, as it may seem.

Underlying the campaign to control the Net are several assumptions. Inter alia: The Net lacks control and needs to be made safe and secure; we may be exposed inadvertently to pornographic content; this content is harmful to children. Remarkably, racism seems to be not an issue.

The Net, especially the World Wide Web, is not like television (although it is to be feared this is what it might become like within the next years). Say, little Mary types "Barbie" in a search engine. Click here to see what happens. It is true, sometimes you might have the opportunity to see that pornography is just a few mouse clicks away, but it is not likely that you might be exposed to pornographic content unless you make deliberate mouse clicks.

In reaction to these anxieties, but in absence of data how children use the Internet, the US government released the Communications Decency Act (CDA) in 1996. In consequence the Electronic Frontier Foundation (EFF) launched the famous Blue Ribbon Campaign and, among others, America Online and Microsoft Corporation supported a lawsuit of the American Civil Liberties Union (ACLU) against this Act. On June 26, 1997, the US Supreme Court ruled the CDA as unconstitutional under the provisions of the First Amendment to the Constitution: The Communications Decency Act violated the basic right to free expression. After a summit with the US government industry leaders announced the using of existing rating and blocking systems and the development of new ones for "inappropriate" online resources.

So, after the failing of the CDA the US government has shifted its responsibility to the industry by inviting corporations to taking on governmental tasks. Bearing in the mind the CompuServe case and its possible consequences, the industry welcomed this decision and was quick to call this newly assumed responsibility "self-regulation". Strictly speaking, "self-regulation" as meant by the industry does not amount to the regulation of the behaviour of corporations by themselves. On the opposite, "self-regulation" is to be understood as the regulation of users' behaviour by the rating, filtering and blocking of Internet content considered being inappropriate. The Internet industry tries to show that technical solutions are more favourable than legislation und wants to be sure, not being held responsible and liable for illegal, offensive or harmful content. A new CompuServe case and a new Communications Decency Act shall be averted.

In the Memorandum Self-regulation of Internet Content released in late 1999 by the Bertelsmann Foundation it is recommended that the Internet industry joins forces with governmental institutions for enforcing codes of conduct and encouraging the implementation of filters and ratings systems. For further details on the Memorandum see the study by the Center for Democracy and Technology, An Analysis of the Bertelsmann Foundation Memorandum on Self-Regulation of Internet Content: Concerns from a User Empowerment Perspective.

In fact, the "self-regulation" of the Internet industry is privatized censorship performed by corporations and right-wing NGOs. Censorship has become a business. "Crucially, the lifting of restrictions on market competition hasn't advanced the cause of freedom of expression at all. On the contrary, the privatisation of cyberspace seems to be taking place alongside the introduction of heavy censorship." (Richard Barbrook and Andy Cameron, The Californian Ideology)

While trying to convince us that its technical solutions are appropriate alternatives to government regulation, the Internet industry cannot dispense of governmental backing to enforce the proposed measures. This adds to and enforces the censorship measures already undertaken by governments. We are encouraged to use today's information and communication technologies, while the flow of information is restricted.

According to a report by Reporters Sans Frontières, quoted by Leonard R. Sussman in his essay Censor Dot Gov. The Internet and Press Freedom 2000, the following countries totally or largely control Internet access: Azerbaijan, Belarus, Burma, China, Cuba, Iran, Iraq, Kazakhstan, Kirghizstan, Libya, North Korea, Saudi Arabia, Sierra Leone, Sudan, Syria, Tajikistan, Tunisia, Turkmenistan, Uzbekistan, and Vietnam.

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Content as Transport Medium for Values and Ideologies

With the dissemination of their content commercial media are among other things also able to transport values and ideologies. Usually their programming reflects society's dominant social, political, ethical, cultural and economical values. A critical view of the prevalent ideologies often is sacrificed so as not to offend the existing political elites and corporate powers, but rather satisfy shareholders and advertisers.

With most of the worlds content produced by a few commercial media conglomerates, with the overwhelming majority of companies (in terms of revenue generation) concentrated in Europe, the U.S., Japan and Australia there is also a strong flow of content from the 'North-West' to the 'South-East'. Popular culture developed in the world's dominant commercial centers and Western values and ideologies are so disseminated into the most distant corners of the earth with far less coming back.

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History: Communist Tradition

Following the communist revolutions of the 20th century all "means of production" became the property of the state as representative of "the masses". Private property ceased to exist. While moral rights of the creator were recognized and economic rights acknowledged with a one-time cash award, all subsequent rights reverted to the state.

With the transformation of many communist countries to a market system most of them have now introduced laws establishing markets in intellectual property rights. Still the high rate of piracy reflects a certain lack of legal tradition.

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It is always the others

Disinformation is supposed to be something evil, something ethically not correct. And therefore we prefer to connect it to the past or to other political systems than the ones in the Western hemisphere. It is always the others who work with disinformation. The same is true for propaganda.
Even better, if we can refer it to the past: Adolf Hitler, supposedly one of the world's greatest and most horrible propagandists (together with his Reichsminister für Propaganda Josef Goebbels) did not invent modern propaganda either. It was the British example during World War I, the invention of modern propaganda, where he took his knowledge from. And it was Hitler's Reich, where (racist) propaganda and disinformation were developed to a perfect manipulation-tool in a way that the consequences are still working today.
A war loses support of the people, if it is getting lost. Therefore it is extremely important to launch a feeling of winning the war. Never give up emotions of victory. Governments know this and work hard on keeping the mood up. The Germans did a very hard job on that in the last months of World War II.
But the in the 1990s disinformation- and propaganda-business came back to life (if it ever had gone out of sight) through Iraq's invasion of Kuwait and the reactions by democratic states. After the war, reports made visible that not much had happened the way we had been told it had happened. Regarded like this the Gulf War was the end of the New World Order, a better and geographically broader democratic order, that had just pretended to having begun.

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Further Tools: Photography

Art has always contributed a lot to disinformation.
Many modern tools for disinformation are used in art/photography.
Harold D. Lasswell once stated that propaganda was cheaper than violence. Today this is no longer true. Technology has created new tools for propaganda and disinformation - and they are expensive. But by now our possibilities to manipulate pictures and stories have gone so far that it can get difficult to tell the difference between the original and a manipulation.

Trillions of photographs have been taken in the 20th century. Too many to look at, too many to control them and their use. A paradise for manipulation.
We have to keep in mind: There is the world, and there exist pictures of the world, which does not mean that both are the same thing. Photographs are not objective, because the photographer selects the part of the world which is becoming a picture. The rest is left out.

Some tools for manipulation of photography are:



Some of those are digital ways of manipulation, which helps to change pictures in many ways without showing the manipulation.

Pictures taken from the internet could be anything and come from anywhere. To proof the source is nearly impossible. Therefore scientists created on watermarks for pictures, which make it impossible to "steal" or manipulate a picture out of the net.

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Racism on the Internet

The internet can be regarded as a mirror of the variety of interests, attitudes and needs of human kind. Propaganda and disinformation in that way have to be part of it, whether they struggle for something good or evil. But the classifications do no longer function.
During the last years the internet opened up a new source for racism as it can be difficult to find the person who gave a certain message into the net. The anarchy of the internet provides racists with a lot of possibilities to reach people which they do not possess in other media, for legal and other reasons.

In the 1980s racist groups used mailboxes to communicate on an international level; the first ones to do so were supposedly the Ku Klux Klan and mailboxes like the Aryan Nations Liberty Net. In the meantime those mailboxes can be found in the internet. In 1997 about 600 extreme right websites were in the net, the number is growing, most of them coming from the USA. The shocking element is not the number of racist pages, because still it is a very small number compared to the variety of millions of pages one can find in this media, it is the evidence of intentional disinformation, the language and the hatred that makes it dangerous.
A complete network of anti-racist organizations, including a high number of websites are fighting against racism. For example:

http://motlc.wiesenthal.com/text/x32/xr3257.html

http://www.aranet.org/

http://www.freespeech.org/waronracism/files/allies.htm
http://www.nsdapmuseum.com
http://www.globalissues.org/HumanRights/Racism.asp

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The Kosovo-Crisis

During the Kosovo Crisis and during the war that followed, and probably also after it, all sides of the conflict were manipulating their people and others as well, whenever they could. Some of the propaganda shown on TV was as primitive as in World War II, others were subtler. This propaganda started by telling the history of the geographic point of discussion from the own point of view, it went on with the interpretation of the motives of the enemy and finally came to censorship, manipulation of the number of victims ( for more information see: http://www.oneworld.org/index_oc/kosovo/kadare.html , spreading of atrocity stories and so on.
Many journalists and scientists are still working to detect more propaganda and disinformation stories.

An interesting detail about this war was that more people than ever before took their information about the war out of the internet. In part this had to do with the biased TV-reports on all sides. All parties put their ideas and perspectives in the net, so one could get an overview of the different thoughts and types of disinformation.
One of the big lies of NATO was the numbers of destroyed military facilities in Serbia. After the war the numbers had to be corrected down to a ridiculous number of about 13 destroyed tanks. At the same time the numbers of civilian victims turned out to be much higher than NATO had admitted in the first line. The method how European and American people had been persuaded to support the NATO-bombings was the promise to bomb only targets of the military or military-related facilities. Nearly every day NATO had to stretch this interpretation, as many civilian houses got destroyed. A cynical word was created for this kind of excuse: collateral damage.

The Serbs were not better than Western governments and media, which worked together closely. Serb TV showed the bombed targets and compared persons like Bill Clinton to Adolf Hitler and called the NATO fascist. On the other hand pictures from the situation in Kosov@ were left out in their reports.

More:
http://www.voa.gov/editorials/08261.htm (91)
http://www.foreignpolicy-infocus.org/progresp/vol3/prog3n22.html (92)
http://www.serbia-info.com/news (93)
http://www.nyu.edu/globalbeat/syndicate/Belgrade041399.html (94)
http://www.monde-diplomatique.fr/1999/08/SAID/12320.html (95)

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Product Placement

With television still being very popular, commercial entertainment has transferred the concept of soap operas onto the Web. The first of this new species of "Cybersoaps" was "The Spot", a story about the ups and downs of an American commune. The Spot not only within short time attracted a large audience, but also pioneered in the field of online product placement. Besides Sony banners, the companies logo is also placed on nearly every electronic product appearing in the story. Appearing as a site for light entertainment, The Spots main goal is to make the name Sony and its product range well known within the target audience.

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The Gulf War

By the end of our century a new method of disinformation is gaining importance: disinformation by an overflow of information.

In the Gulf War, similar to the Vietnam War, journalists had little chance to report neutrally and correctly from the battlefields. Many times they staid in places far from the actual fightings - due to censorship.
In many ways the so-called video-war reminded of a series of commercials. No wonder, the Gulf War was the first war to have a commercial advertisement agency to do the war-propaganda for the USA. They worked hard in preventing the government from a destiny like the one of the Vietnam War, when the war most of all was lost in the American homes because of anti-war propaganda.
In an interview, General Schwarzkopf admitted - still during the war - that a lot of information had been well-prepared disinformation.
And this is true for both sides:

the baby milk plant:
Western bombs had destroyed a chemical weapon factory - that's what they claimed. Saddam Hussein allowed reporters from CNN to visit the factory, hoping they would spread his propaganda. What they supposedly did, was spreading his disinformation, as long as they did not wonder that in the middle of nowhere the sign for the factory was written in English.
(Taylor, Munitions of the Mind, p. 292)

the life guard:
In December 1990, the French newspaper Nouvel Observateur published the story of Karim Abdallah al-Jabouri, Saddam Hussein's Life Guard who had fled from Iraq right after Iraq's invasion in Kuwait. Soon afterwards he was in a French TV-show, where he told atrocity stories about Saddam Hussein. The problem that emerged afterwards was that many people recognized him as a former student and employee of that TV-channel.

the baby-incubator-story of Najirah
On the 10th of October 1991 a young refugee, called Najirah, from Kuwait spoke in front of the U.S.-congress. With a lot of tears she told that she had been working in a Kuwaiti hospital, when Iraqi soldiers came in, tore the babies out of the incubators and let them die on the floor. The pictures of this declaration went around the world and were one of the reasons why the U.S.-population wanted an intervention. In 1992 the journalist R. MacArthur was able to proof that the presented witness had been the daughter of the Kuwait-ambassador in the USA and that she had not been in that hospital or in Kuwait at the mentioned time.
By then the war was over and the manipulation of the population had taken place long ago.

For reading about the U.S.-propaganda tools during that war, like surrender passes, balloons, fake banknotes, threats and many more visit:
http://www.btinternet.com/~rrnotes/psywarsoc/fleaf/gulfapp.htm (84)

http://www.fair.org/extra/best-of-extra/gulf-war-not-true.html (85)

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Economic structure; digital euphoria

The dream of a conflict-free capitalism appeals to a diverse audience. No politician can win elections without eulogising the benefits of the information society and promising universal wealth through informatisation. "Europe must not lose track and should be able to make the step into the new knowledge and information society in the 21st century", said Tony Blair.

The US government has declared the construction of a fast information infrastructure network the centerpiece of its economic policies

In Lisbon the EU heads of state agreed to accelerate the informatisation of the European economies

The German Chancellor Schröder has requested the industry to create 20,000 new informatics jobs.

The World Bank understands information as the principal tool for third world development

Electronic classrooms and on-line learning schemes are seen as the ultimate advance in education by politicians and industry leaders alike.

But in the informatised economies, traditional exploitative practices are obscured by the glamour of new technologies. And the nearly universal acceptance of the ICT message has prepared the ground for a revival of 19th century "adapt-or-perish" ideology.

"There is nothing more relentlessly ideological than the apparently anti-ideological rhetoric of information technology"

(Arthur and Marilouise Kroker, media theorists)

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Palm recognition

In palm recognition a 3-dimensional image of the hand is collected and compared to the stored sample. Palm recognition devices are cumbersome artefacts (unlike fingerprint and iris recognition devices) but can absorb perform a great amount of identification acts in a short time. They are therefore preferably installed in situations where a large number of people is identified, as in airports.

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The Right to get Disinformed

Disinformation might also be welcome:
While the ones criticize disinformation and try to fight against it, others do nothing against it. And others again seem to enjoy getting disinformed. How this works? It is the result of a society that does no longer want to live under the pressure of doing and hearing everything at the same time. Acceleration of life seems too fast. The only way to get out is to refuse certain things/messages/truths. Receiving disinformation can be more comfortable than getting so-called correct information. This is especially true for the readers of the yellow press. The yellow press lives on that perspective, the commodity of getting light news, mostly wrong news and lies - but those being wrapped up in nice pictures and stories about those who seem to reign the world.
The aim is the escape out of reality.
A surplus of information, information terror, can produce disinformation. The profusion can get exploited for disinformation. This works in that way that in the mass of information the individual has no possibility to get an overview of the different ways of thinking and to reach a stage of objective knowledge.

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1960s - 1970s: Increased Research in Artificial Intelligence (AI)

During the cold war the U.S. tried to ensure that it would stay ahead of the Soviet Union in technological advancements. Therefore in 1963 the Defense Advanced Research Projects Agency (DARPA) granted the Massachusetts Institute of Technology (MIT) U.S.$ 2.2 million for research in machine-aided cognition (artificial intelligence). The major effect of the project was an increase in the pace of AI research and a continuation of funding.

In the 1960s and 1970s a multitude of AI programs were developed, most notably SHRDLU. Headed by Marvin Minsky the MIT's research team showed, that when confined to a small subject matter, computer programs could solve spatial and logic problems. Other progresses in the field of AI at the time were: the proposal of new theories about machine vision by David Marr, Marvin Minsky's frame theory, the PROLOGUE language (1972) and the development of expert systems.

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The big "change" ...

With the invention of the printing press and - as a consequence - the distribution of information in masses (by then already mostly in the shape of propaganda), propaganda could change its methods. It could not only be produced but also reproduced and therefore spread widely.
The Protestant Reformation profited by this. The idea of translating the Bible into local languages was successful, because it got possible for many people to get a Bible, as books no longer were affordable only for the nobles and the Church.

Royalty and the Courts realized that prestige asked for propaganda and that it was impossible to reign over the people if their mood turned against the king. This gave the impetus for acting. Pamphlets were used for spreading royal messages; like the so-called "mazarinades" (Taylor, Munitions of the Mind, p. 122), written in a very simple language and spread periodically and in big numbers.
When - in 1896 - newspapers started being distributed in huge amounts, the access to propaganda and disinformation was opened extremely. Newspapers informed the mass - and disinformed them if it was considered as necessary (e.g. in war-times).
From that time on propaganda and manipulation were carried out for the most different political ideas and nearly without frontiers. Censorship - a part of disinformation - seems to have been the only barrier then. Sometimes even the source of a message kept hidden, which was part of the disinformation process. It is easier to spread ideas against somebody if the own name is kept hidden; and speaking out some kind of laudation that the own party is better without mentioning that it was oneself who spread it and therefore claim that it was someone else who praised the very idea.

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Iris recognition

Iris recognition relies upon the fact that every individuals retina has a unique structure. The iris landscape is composed of a corona, crypts, filaments, freckles, pits radial furrows and striatations. Iris scanning is considered a particularly accurate identification technology because the characteristics of the iris do not change during a persons lifetime, and because there are several hundred variables in an iris which can be measured. In addition, iris scanning is fast: it does not take longer than one or two seconds.

These are characteristics which have made iris scanning an attractive technology for high-security applications such as prison surveillance. Iris technology is also used for online identification where it can substitute identification by password. As in other biometric technologies, the use of iris scanning for the protection of privacy is a two-edged sword. The prevention of identity theft applies horizontally but not vertically, i.e. in so far as the data retrieval that accompanies identification and the data body which is created in the process has nothing to do with identity theft.

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The Secret Behind

The secret behind all this is the conception that nothing bad could ever be referred to the own nation. All the bad words belong to the enemy, whereas the "we" is the good one, the one who never is the aggressor but always defender, the savior - not only for ones own sake but also for the others, even if they never asked for it, like the German population during World War I and II.
The spiritualization of such thinking leads to the point that it gets nearly impossible to believe that this could be un-true, a fake. To imagine injustice committed by the own nation gets more and more difficult, the longer the tactic of this kind of propaganda goes on. U.S.-Americans voluntarily believe in its politics, believing also the USA works as the police of the world, defending the morally good against those who just do not have reached the same level of civilization until today.
To keep up this image, the enemy must be portrayed ugly and bad, like in fairy-tales, black-and-white-pictures. Any connection between oneself and the enemy must be erased and made impossible. In the case of Slobodan Milosevic or Saddam Hussein this meant to delete the positive contact of the last years from the consciousness of the population. Both had received a high amount of money and material help as long as they kept to the rules of the Western game. Later, when the image of the friend/confederate was destroyed, the contact had to be denied. The media, who had reported that help, no longer seemed to remember and did not write anything about that strange change of mind. And if any did, they were not really listened to, because people tend to hear what they want to hear. And who would want to hear that high amounts of his taxes had formerly gone to "a man" (this personification of the war to one single man is the next disinformation) who now is the demon in one's mind.

All of this is no invention of several politicians. Huge think tanks and different governmental organizations are standing behind that. Part of their work is to hide their own work, or to deny it.

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Virtual cartels; mergers

In parallel to the deregulation of markets, there has been a trend towards large-scale mergers which ridicules dreams of increased competition.

Recent mega-mergers and acquisitions include

SBC Communications - Ameritech, $ 72,3 bn

Bell Atlantic - GTE, $ 71,3

AT&T - Media One, $ 63,1

AOL - Time Warner, $ 165 bn

MCI Worldcom - Spring, $ 129 bn

The total value of all major mergers since the beginnings of the 1990s has been 20 trillion Dollars, 2,5 times the size of the USA's GIP.

The AOL- Time Warner reflects a trend which can be observed everywhere: the convergence of the ICT and the content industries. This represents the ultimate advance in complete market domination, and a alarming threat to independent content.

"Is TIME going to write something negative about AOL? Will AOL be able to offer anything other than CNN sources? Is the Net becoming as silly and unbearable as television?"

(Detlev Borchers, journalist)

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Credibility

The magic word is credibility.

NATO took away part of its credibility by extending more and more the definition of military facilities, which where to be destroyed in order to end the Serb power.

Disinformation can mean leaving out important informations. Telling lies is not the only method of disinformation. The not telling also creates thoughts and delegates them into certain directions, whereas other models of thinking are left out.

Like this, the deaths on the own side are adjusted downwards whereas the victims of the enemy are counted proudly - as long as they are not civilians. The post-Gulf War period demonstrated how the population reacts if the number of innocent victims is much higher than expected. It was the fact of those numbers that provoked the biggest part of the post-war critique.

The media in democratic states tend to criticize this, which does not mean that they always want to be free of governmental influence. They can choose to help the government in a single case by not writing anything against it or by writing pro-government stories.

At the same time every democracy has undemocratic parts in it - which is already part of democracy itself. There are situations when a democratic government may find it essential to put pressure on the media to inform the population in a certain way; and also censorship is nothing that can only be connected to dictatorship; just think of the Falkland War, the Gulf-War or the Kosovo-War.

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Late 1960s - Early 1970s: Third Generation Computers

One of the most important advances in the development of computer hardware in the late 1960s and early 1970s was the invention of the integrated circuit, a solid-state device containing hundreds of transistors, diodes, and resistors on a tiny silicon chip. It made possible the production of large-scale computers (mainframes) of higher operating speeds, capacity, and reliability at significantly lower costs.

Another type of computer developed at the time was the minicomputer. It profited from the progresses in microelectronics and was considerably smaller than the standard mainframe, but, for instance, powerful enough to control the instruments of an entire scientific laboratory. Furthermore operating systems, that allowed machines to run many different programs at once with a central program that monitored and coordinated the computer's memory, attained widespread use.

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Key-Systems

As stated, telecommunication is seen as an unreliable media for transporting secret messages. Therefore today, cryptography is needed more than ever before, especially for e-commerce.
Key cryptosystems try to provide more privacy.

symmetric-key cryptosystems:
The same key is used for both encryption and decryption. In this case the encipherer and the recipient of the message/text have to agree on a common key before the enciphering-process can start. And most of all they should trust each other. And exactly this is the main problem of this system: how to exchange the key without offering an opportunity for stealing it?
In former times messengers or pigeons were doing the exchange of those keys.

Symmetric-key systems make sense in small entities. If a lot of people are spread over a wide area and belong to the same network, distributing the keys starts getting complicated.
Today, those cryptosystems get controlled by other keys, based on highly complex mathematical algorithms.
some symmetric-key systems are:

- DES (Data Encryption Standard), the standard for credit cards
- Triple-DES, which is a variation of DES, encrypting the plaintext three times.
- IDEA (International Data Encryption Standard)
- blowfish encryption algorithm, which is said to be faster than DES and IDEA

Security and confidence are the key-words for a popular key-system: As DES and its successors have been used for so many years and by many people without having been broken, they are considered safe - safer than others, not used that frequently, no matter whether they are actually safer or not.

For further information see:
http://www.sbox.tu-graz.ac.at/home/j/jonny/projects/crypto/symmetr/content.htm

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Sony Corporation

Japanese SONY KK, major Japanese manufacturer of consumer electronics products. Headquarters are in Tokyo. The company was incorporated in 1946 and spearheaded Japan's drive to become the world's dominant consumer electronics manufacturer in the late 20th century. The company was one of the first to recognize the potential of the consumer videotape market. In 1972 it formed an affiliate to market its Betamax colour videocassette system. In 1987-88 Sony purchased the CBS Records Group from CBS Inc., thus acquiring the world's largest record company. It followed that purchase with the purchase in 1989 of Columbia Pictures Entertainment Inc.

INDEXCARD, 1/23
 
Immanuel Wallerstein

Immanuel Wallerstein (* 1930) is director of the Fernand Braudel Center for the Study of Economies, Historical Systems, and Civilizations. He is one of the most famous sociologists in the Western World. With his book The Modern World-System: Capitalist Agriculture and the Origins of the European World-Economy in the Sixteenth Century (1976), which led to the expression World-System Theory about centers, peripheries and semi-peripheries in the capitalist world system, he did not only influence a whole generation of scientists, but this theory seems to get popular again, due to globalization.

INDEXCARD, 2/23
 
ciphers

the word "cipher" comes from the Hebrew word "saphar", meaning "to number". Ciphers are mere substitutions. Each letter of the alphabet gets substituted; maybe by one letter or two or more.

an example:
PLAINTEXT a b c d e f g h i j k l m n o p q r s t u v w x y z
CIPHERTEXT D E F G H I J K L M N O P Q R S T U V W X Y Z A B C

INDEXCARD, 3/23
 
Total copyright industries

The total copyright industries encompass the "core copyright industries" and portions of many other industries that either create, distribute, or depend upon copyrighted works. Examples include retail trade (a portion of which is sales of video, audio, software, and books, for example), the doll and toy industry, and computer manufacturing.


INDEXCARD, 4/23
 
Amazon.com

Amazon.com is an online shop that serves approx. 17 mn customers in 150 countries. Starting out as a bookshop, Amazon today offers a wide range of other products as well.

Among privacy campaigners, the company's name has become almost synonymous with aggressive online direct marketing practices as well as user profiling and tracking. Amazon and has been involved in privacy disputes at numerous occasions.

http://www.amazon.com/
http://www.computeruser.com/newstoday/00/01/0...
INDEXCARD, 5/23
 
Liability of ISPs

ISPs (Internet Service Provider), BBSs (Bulletin Board Service Operators), systems operators and other service providers (in the U.S.) can usually be hold liable for infringing activities that take place through their facilities under three theories: 1) direct liability: to establish direct infringement liability there must be some kind of a direct volitional act, 2) contributory liability: a party may be liable for contributory infringement where "... with knowledge of the infringing activity, [it] induces, causes or materially contributes to the infringing activity of another." Therefore a person must know or have reason to know that the subject matter is copyrighted and that particular uses violated copyright law. There must be a direct infringement of which the contributory infringer has knowledge, and encourages or facilitates for contributory infringement to attach, and 3) vicarious liability: a party may be vicariously liable for the infringing acts of another if it a) has the right and ability to control the infringer's acts and b) receives a direct financial benefit from the infringement. Unlike contributory infringement, knowledge is not an element of vicarious liability.


INDEXCARD, 6/23
 
Gerard J. Holzmann and Bjoern Pehrson, The Early History of Data Networks

This book gives a fascinating glimpse of the many documented attempts throughout history to develop effective means for long distance communications. Large-scale communication networks are not a twentieth-century phenomenon. The oldest attempts date back to millennia before Christ and include ingenious uses of homing pigeons, mirrors, flags, torches, and beacons. The first true nationwide data networks, however, were being built almost two hundred years ago. At the turn of the 18th century, well before the electromagnetic telegraph was invented, many countries in Europe already had fully operational data communications systems with altogether close to one thousand network stations. The book shows how the so-called information revolution started in 1794, with the design and construction of the first true telegraph network in France, Chappe's fixed optical network.

http://www.it.kth.se/docs/early_net/

INDEXCARD, 7/23
 
File Transfer Protocol (FTP)

FTP enables the transfer of files (text, image, video, sound) to and from other remote computers connected to the Internet.

INDEXCARD, 8/23
 
Scientology

Official name Church Of Scientology, religio-scientific movement developed in the United States in the 1950s by the author L. Ron Hubbard (1911-86). The Church of Scientology was formally established in the United States in 1954 and was later incorporated in Great Britain and other countries. The scientific basis claimed by the church for its diagnostic and therapeutic practice is disputed, and the church has been criticized for the financial demands that it makes on its followers. From the 1960s the church and various of its officials or former officials faced government prosecutions as well as private lawsuits on charges of fraud, tax evasion, financial mismanagement, and conspiring to steal government documents, while the church on the other hand claimed it was being persecuted by government agencies and by established medical organizations. Some former Scientology officials have charged that Hubbard used the tax-exempt status of the church to build a profitable business empire.

INDEXCARD, 9/23
 
Critical Art Ensemble

Critical Art Ensemble is a collective of five artists of various specializations dedicated to exploring the intersections between art, technology, radical politics, and critical theory. CAE have published a number of books and carried out innovative art projects containing insightful and ironic theoretical contributions to media art. Projects include Addictionmania, Useless Technology, The Therapeutic State, Diseases of Consciousness, Machineworld, As Above So Below, and Flesh Machine.

http://www.critical-art.net

INDEXCARD, 10/23
 
COMECON

The Council for Mutual Economic Aid (COMECON) was set up in 1949 consisting of six East European countries: Bulgaria, Czechoslovakia, Hungary, Poland, Romania, and the USSR, followed later by the German Democratic Republic (1950), Mongolia (1962), Cuba (1972), and Vietnam (1978). Its aim was, to develop the member countries' economies on a complementary basis for the purpose of achieving self-sufficiency. In 1991, Comecon was replaced by the Organization for International Economic Cooperation.

INDEXCARD, 11/23
 
Vladimir Putin

Vladimir Putin is Russian President, Boris Yeltsin's. Until his appointment as Prime Minister in August 1999, he was nearly unknown. He had been working for the Soviet Security Service, the KGB. In July 1998 he took charge of the Federal Security Service, FSB. In March 1999 he became secretary of the Security Council. He has no experience in being at all. Where he demonstrated power until now is the Chechnya War. Soon after the beginning of this 2nd war in the region his popularity rose.

INDEXCARD, 12/23
 
Friedrich Kittler, The History of Communication Media

In this essay, Friedrich Kittler, one of the world's leading media theorists and media historicist, offers a concise and fascinating history of communication technologies in general terms from its beginnings up to now, provoking new insights by showing interesting interdependencies.

http://www.ctheory.com/ga1.14.html

INDEXCARD, 13/23
 
1896

1896

The Daily Mail was published in Great Britain. It was the first newspaper for the masses. With the emerging of newspapers the manner how politics was perceived by the public changed completely. It became more difficult to keep secrets, while at the same time there was suddenly a new and nearly perfect tool for manipulation.

INDEXCARD, 14/23
 
User tracking

User tracking is a generic term that covers all the techniques of monitoring the movements of a user on a web site. User tracking has become an essential component in online commerce, where no personal contact to customers is established, leaving companies with the predicament of not knowing who they are talking to. Some companies, such as Red Eye, Cyber Dialogue, and SAS offer complete technology packages for user tracking and data analysis to online businesses. Technologies include software solutions such as e-mine, e-discovery, or WebHound

Whenever user tracking is performed without the explicit agreement of the user, or without laying open which data are collected and what is done with them, considerable privacy concerns have been raised.

http://www.redeye.co.uk/
http://www.cyberdialogue.com/
http://www.sas.com/
http://www.spss.com/emine/
http://www.sas.com/solutions/e-discovery/inde...
http://www.sas.com/products/webhound/index.ht...
http://www.linuxcare.com.au/mbp/meantime/
INDEXCARD, 15/23
 
Richard Barbrook and Andy Cameron, The Californian Ideology

According to Barbrook and Cameron there is an emerging global orthodoxy concerning the relation between society, technology and politics. In this paper they are calling this orthodoxy the Californian Ideology in honor of the state where it originated. By naturalizing and giving a technological proof to a political philosophy, and therefore foreclosing on alternative futures, the Californian ideologues are able to assert that social and political debates about the future have now become meaningless and - horror of horrors - unfashionable. - This paper argues for an interactive future.

http://www.wmin.ac.uk/media/HRC/ci/calif.html

INDEXCARD, 16/23
 
Netiquette

Although referred to as a single body of rules, there is not just one Netiquette, but there are several, though overlapping largely. Proposing general guidelines for posting messages to newsgroups and mailing lists and using the World Wide Web and FTP, Netiquettes address civility topics (i.e., avoiding hate speech) and comprise technical advises (i.e., using simple and platform-independent file formats).
Well-known Netiquettes are the Request for Comment #1855 and The Net: User Guidelines and Netiquette by Arlene H. Rinaldi.

ftp://ftp.isi.edu/in-notes/rfc1855.txt
http://www.fau.edu/netiquette/net/index.html
INDEXCARD, 17/23
 
Above.net

Headquartered in San Jose, USA, AboveNet Communications is a backbone service provider. Through its extensive peering relationships, the company has built a network with the largest aggregated bandwidth in the world.

http://www.above.net

INDEXCARD, 18/23
 
Cyrus Reed Teed

C.R. Teed (New York State) was a doctor of alternative medicine in the last century. He worked on alchemy, too. In 1870 he had the idea that the universe was made out of cells, the earth being the biggest one. Thus he imagined the world as a concave system. Out of this thought he founded a religion, calling it Koreshanity.

INDEXCARD, 19/23
 
Copyright management information

Copyright management information refers to information which identifies a work, the author of a work, the owner of any right in a work, or information about the terms and conditions of the use of a work, and any numbers or codes that represent such information, when any of these items of information are attached to a copy of a work or appear in connection with the communication of a work to the public.

INDEXCARD, 20/23
 
Punch card, 1801

Invented by Joseph Marie Jacquard, an engineer and architect in Lyon, France, the punch cards laid the ground for automatic information processing. For the first time information was stored in binary format on perforated cardboard cards. In 1890 Hermann Hollerith used Joseph-Marie Jacquard's punch card technology for processing statistical data retrieved from the US census in 1890, thus speeding up data analysis from eight to three years. His application of Jacquard's invention was also used for programming computers and data processing until electronic data processing was introduced in the 1960's. - As with writing and calculating, administrative purposes account for the beginning of modern automatic data processing.

Paper tapes are a medium similar to Jacquard's punch cards. In 1857 Sir Charles Wheatstone applied them as a medium for the preparation, storage, and transmission of data for the first time. By their means, telegraph messages could be prepared off-line, sent ten times quicker (up to 400 words per minute), and stored. Later similar paper tapes were used for programming computers.

INDEXCARD, 21/23
 
T. Matthew Ciolek, Global Networking: A Timeline

This document, intended as a reliable electronic reference tool, provides a timeline for three types of developments and milestones: (1) advances in long distance person-to-person communication; (2) advances in storage, replication, cataloguing, finding, and retrieval of data; and (3) standardization of concepts and tools for long distance interaction.

The advancements may have a technical (hardware), conceptual (software), or an organizational aspect, or represent an important milestone in the history of a given invention, and are annotated as such in the timeline.

The period covered ranges from 30000 BC up to now.

http://www.ciolek.com/PAPERS/milestones.html

INDEXCARD, 22/23
 
The Spot

http://www.thespot.com/

http://www.thespot.com/
INDEXCARD, 23/23