The Big Five of Commercial Media

After a number of mergers and acquisitions five powerful media conglomerates lead the world's content production and distribution. They operate on an international basis with subsidiaries all around the globe and engage in every imaginable kind of media industry.

Table: The World's Leading Media Companies

Media Company

1998 Revenues

(in US$)

Property/Corporate Information

AOL Time Warner (US)

26,838.000.000*

http://www.timewarner.com/corp/about/timewarnerinc/corporate/index.html

Disney (US)

22,976.000.000

http://www.disney.com

Bertelsmann (GER)

16,389.000.000

http://www.bertelsmann.com/facts/report/report.cfm

News Corporation (AUS)

12,841.000.000

http://www.newscorp.com/public/cor/cor_m.htm

Viacom (US)

12,100.000.000

http://www.viacom.com/global.tin



(* Revenues of Time Warner only (merger with AOL took place in January 2000)

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The history of propaganda

Thinking of propaganda some politicians' names are at once remembered, like Caesar, Napoleon, Adolf Hitler, Joseph Stalin or Saddam Hussein.
The history of propaganda has to tell then merely mentioning those names:

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Changes

Still, disinformation and propaganda are nothing magic. They can change things, but supposedly only if those things/meanings/opinions are not fixed completely. Galileo Galilee was not capable of changing people's opinion about the world being flat until some persons got suspicious that this long-believed-in truth was a mistake. The propaganda of his experiments which made him famous was not enough. On the other hand later all the propaganda of his enemies could not turn back the wheel of enlightenment, as people thought it was more logic to believe in a round world than in a flat one.
It is never just a single idea that changes. Society is following the changes.

Thinking about disinformation brings us to the word truth, of course, and to the doubt that there is no definite truth. And truth can easily be manipulated to another truth. Just present some facts that seem to be logic and there you've got a new truth. And if the facts can supposedly be proved by empirical studies then the quality of the truth definitely rises.
That's what ideologies do all the time. And the media like to do the same thing - as a game with power or mere presentation of power?

But of course there also exist bits of disinformation which are more amusing than evil or dangerous:
- the theory of the celestro-centric world/"Hohlwelttheorie"
- the story of the German philosopher who invented an Italian philosopher, wrote books about him, even reprinted "his" texts, which had gone lost pretendedly 100 years ago - and finally lost his job and all his career when other scientists found out that everything had been made up.

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Further Tools: Photography

Art has always contributed a lot to disinformation.
Many modern tools for disinformation are used in art/photography.
Harold D. Lasswell once stated that propaganda was cheaper than violence. Today this is no longer true. Technology has created new tools for propaganda and disinformation - and they are expensive. But by now our possibilities to manipulate pictures and stories have gone so far that it can get difficult to tell the difference between the original and a manipulation.

Trillions of photographs have been taken in the 20th century. Too many to look at, too many to control them and their use. A paradise for manipulation.
We have to keep in mind: There is the world, and there exist pictures of the world, which does not mean that both are the same thing. Photographs are not objective, because the photographer selects the part of the world which is becoming a picture. The rest is left out.

Some tools for manipulation of photography are:



Some of those are digital ways of manipulation, which helps to change pictures in many ways without showing the manipulation.

Pictures taken from the internet could be anything and come from anywhere. To proof the source is nearly impossible. Therefore scientists created on watermarks for pictures, which make it impossible to "steal" or manipulate a picture out of the net.

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The "Corpse-Conversion Factory"-rumor

Supposedly the most famous British atrocity story concerning the Germans during World War I was the "Corpse-Conversion Factory"-rumor; it was said the Germans produced soap out of corpses. A story, which got so well believed that it was repeated for years - without a clear evidence of reality at that time. (Taylor, Munitions of the Mind, p.180)

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Movies as a Propaganda- and Disinformation-Tool in World War I and II

Movies produced in Hollywood in 1918/19 were mainly anti-German. They had some influence but the bigger effect was reached in World War II-movies.
The first propaganda movie of World War II was British.
At that time all films had to pass censoring. Most beloved were entertaining movies with propaganda messages. The enemy was shown as a beast, an animal-like creature, a brutal person without soul and as an idiot. Whereas the own people were the heroes. That was the new form of atrocity.
Leni Riefenstahl was a genius in this respect. Her movies still have an incredible power, while the majority of the other movies of that time look ridiculous today. The combination of light and shadow, the dramatic music and the mass-scenes that resembled ballet, had its effect and political consequences. Some of the German movies of that period still are on the index.

U.S.-President Theodore Roosevelt considered movies the best propaganda-instrument, as they are more subtle than other tools.

In the late twenties, movies got more and more important, in the USSR, too, like Sergei Eisenstein demonstrated with his movies. Historic events were changed into symbolism, exactly the way propaganda should function. It was disinformation - but in its most artistic form, especially in comparison to most U.S.- and European movies of that time.

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1960s - 1970s: Increased Research in Artificial Intelligence (AI)

During the cold war the U.S. tried to ensure that it would stay ahead of the Soviet Union in technological advancements. Therefore in 1963 the Defense Advanced Research Projects Agency (DARPA) granted the Massachusetts Institute of Technology (MIT) U.S.$ 2.2 million for research in machine-aided cognition (artificial intelligence). The major effect of the project was an increase in the pace of AI research and a continuation of funding.

In the 1960s and 1970s a multitude of AI programs were developed, most notably SHRDLU. Headed by Marvin Minsky the MIT's research team showed, that when confined to a small subject matter, computer programs could solve spatial and logic problems. Other progresses in the field of AI at the time were: the proposal of new theories about machine vision by David Marr, Marvin Minsky's frame theory, the PROLOGUE language (1972) and the development of expert systems.

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The Romans

The Romans can be called the great inventors of myths with the purpose of propaganda. Think of Caesar, Augustus or Nero. Caesar wrote his war-documentation by using incredible (e.g. the numbers of hostile soldiers) but he also emphasized the barbarity of the foe, creating images of hatred. People back at home had to believe these manipulative stories.
Or Augustus: he reunited the Roman Empire; part of his power was due to huge efforts in propaganda, visible e.g. in the mass of coins showing his face, being sent all over the empire. He understood very well, that different cultures used different symbols - and he used them for his propaganda.
Politically the Roman army was an important factor. Propaganda in that case was used for the soldiers on the one hand, but on the other hand also for demonstrating the power of the army to the people, so they could trust in its strength. Even then security was an essential factor of politics. As long as the army functioned, the Roman Empire did as well (Taylor, Munitions of the Mind, p. 48).

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Iris recognition

Iris recognition relies upon the fact that every individuals retina has a unique structure. The iris landscape is composed of a corona, crypts, filaments, freckles, pits radial furrows and striatations. Iris scanning is considered a particularly accurate identification technology because the characteristics of the iris do not change during a persons lifetime, and because there are several hundred variables in an iris which can be measured. In addition, iris scanning is fast: it does not take longer than one or two seconds.

These are characteristics which have made iris scanning an attractive technology for high-security applications such as prison surveillance. Iris technology is also used for online identification where it can substitute identification by password. As in other biometric technologies, the use of iris scanning for the protection of privacy is a two-edged sword. The prevention of identity theft applies horizontally but not vertically, i.e. in so far as the data retrieval that accompanies identification and the data body which is created in the process has nothing to do with identity theft.

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Bulletin Board Systems

A BBS (bulletin board system) is a computer that can be reached by computer modem dialing (you need to know the phone number) or, in some cases, by Telnet for the purpose of sharing or exchanging messages or other files. Some BBSs are devoted to specific interests; others offer a more general service. The definitive BBS List says that there are 40,000 BBSs worldwide.

Bulletin board systems originated and generally operate independently of the Internet.

Source: Whatis.com

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Internet Software Consortium

The Internet Software Consortium (ISC) is a nonprofit corporation dedicated to the production of high-quality reference implementations of Internet standards that meet production standards. Its goal is to ensure that those reference implementations are properly supported and made freely available to the Internet community.

http://www.isc.org

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Montage

Certain elements of two or more photographs can be put together, mixed, and the outcome is a new picture. Like this, people can appear in the same picture, even "sit at the same table" though they have never met in reality.

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Karl Neupert

In the 1920s the Hollow Earth Theory was very popular in Germany. With the acceptance and support of the NAZI regime Karl Neupert wrote the book Geokosmos. With the help of this book the theory became a cult in Germany.

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Xerxes

Xerxes (~519-465 BC) was Persian King from 485-465 BC. He led his Army against the Greek but finally was defeated. He was the father of Alexander the Great.

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Viacom

One of the largest and foremost communications and media conglomerates in the
world. Founded in 1971, the present form of the corporation dates from 1994 when Viacom Inc., which owned radio and television stations and cable television programming services and systems, acquired the entertainment and publishing giant Paramount Communications Inc. and then merged with the video and music retailer Blockbuster Entertainment Corp. Headquarters are in New York City.

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Internet Relay Chat (IRC)

IRC is a text-based chat system used for live discussions of groups.

For a history of IRC see Charles A. Gimon, IRC: The Net in Realtime, http://www.skypoint.com/~gimonca/irc2.html

http://www.skypoint.com/~gimonca/irc2.html
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Operating system

An operating system is software that controls the many different operations of a computer and directs and coordinates its processing of programs. It is a remarkably complex set of instructions that schedules the series of jobs (user applications) to be performed by the computer and allocates them to the computer's various hardware systems, such as the central processing unit, main memory, and peripheral systems. The operating system directs the central processor in the loading, storage, and execution of programs and in such particular tasks as accessing files, operating software applications, controlling monitors and memory storage devices, and interpreting keyboard commands. When a computer is executing several jobs simultaneously, the operating system acts to allocate the computer's time and resources in the most efficient manner, prioritizing some jobs over others in a process called time-sharing. An operating system also governs a computer's interactions with other computers in a network.

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Terrestrial antennas

Microwave transmission systems based on terrestrial antennas are similar to satellite transmission system. Providing reliable high-speed access, they are used for cellular phone networks.

The implementation of the Wide Application Protocol (WAP) makes the wireless access to Internet services as E-Mail and even the World Wide Web via cellular phones convenient. Therefore microwave transmission systems become increasingly important.

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News Corporation

The News Corporation Ltd., a global media holding company, which governed News Limited (Australia), News International (U.K.), and News America Holdings Inc. (U.S.) was founded by the Australian-born newspaper publisher and media entrepreneur, Rupert Murdoch. Murdoch's corporate interests center on newspaper, magazine, book, and electronic publishing; television broadcasting; and film and video production, principally in the United States, the United Kingdom, and Australia.

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Clipper Chip

The Clipper Chip is a cryptographic device proposed by the U.S. government that purportedly intended to protect private communications while at the same time permitting government agents to obtain the "keys" upon presentation of what has been vaguely characterized as "legal authorization." The "keys" are held by two government "escrow agents" and would enable the government to access the encrypted private communication. While Clipper would be used to encrypt voice transmissions, a similar chip known as Capstone
would be used to encrypt data. The underlying cryptographic algorithm, known as Skipjack, was developed by the National Security Agency (NSA).

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Augustus

Gaius Julius Caesar Octavian Augustus (63 BC - 14 AD) was adopted by Julius Caesar and became the first Roman Emperor. While he was very successful in military affairs abroad, he tried to bring back law and order to the Roman population. He was most interested in arts and philosophy.

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1896

1896

The Daily Mail was published in Great Britain. It was the first newspaper for the masses. With the emerging of newspapers the manner how politics was perceived by the public changed completely. It became more difficult to keep secrets, while at the same time there was suddenly a new and nearly perfect tool for manipulation.

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Internet Engineering Steering Group

On behalf of the Internet Society, the Internet Engineering Steering Group is responsible for the technical management of the evolution of the architecture, the standards and the protocols of the Net.

http://www.ietf.org/iesg.html

http://www.ietf.org/iesg.html
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Josef Goebbels

Josef Goebbels (1897-1945) was Hitler's Minister for Propaganda and Public Enlightenment. He had unlimited influence on the press, the radio, movies and all kind of literary work in the whole Reich. In 1944 he received all power over the Total War. At the same time he was one of the most faithful followers of Hitler - and he followed him into death in 1945.

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