Advertising Advertising as referred to in most economic books is part of the marketing mix. Therefore advertising usually is closely associated with the aim of selling products and services. Still, developments like "branding" show a tendency towards the marketing of not only products and services, but of ideas and values. While advertising activities are also pursued by political parties, politicians and governmental as well as non-governmental organizations, most of the money flowing into the advertising industry comes from corporations. Although these clients come from such diverse fields, their intentions hardly differ. Attempting to influence the public, their main goal is to sell: Products, services, ideas, values and (political) ideology.

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Timeline 1970-2000 AD 1971 IBM's work on the Lucifer cipher and the work of the NSA lead to the U.S. Data Encryption Standard (= DES) 1976 Whitfield Diffie and Martin Hellman publish their book New Directions in Cryptography, playing with the idea of public key cryptography 1977/78 the RSA algorithm is developed by Ron Rivest, Adi Shamir and Leonard M. Adleman and is published 1984 Congress passes Comprehensive Crime Control Act - The Hacker Quarterly is founded 1986 Computer Fraud and Abuse Act is passed in the USA - Electronic Communications Privacy Act 1987 Chicago prosecutors found Computer Fraud and Abuse Task Force 1988 U.S. Secret Service covertly videotapes a hacker convention 1989 NuPrometheus League distributes Apple Computer software 1990 - IDEA, using a 128-bit key, is supposed to replace DES - Charles H. Bennett and Gilles Brassard publish their work on Quantum Cryptography - Martin Luther King Day Crash strikes AT&T long-distance network nationwide 1991 PGP (= Pretty Good Privacy) is released as freeware on the Internet, soon becoming worldwide state of the art; its creator is Phil Zimmermann - one of the first conferences for Computers, Freedom and Privacy takes place in San Francisco - AT&T phone crash; New York City and various airports get affected 1993 the U.S. government announces to introduce the Clipper Chip, an idea that provokes many political discussions during the following years 1994 Ron Rivest releases another algorithm, the RC5, on the Internet - the blowfish encryption algorithm, a 64-bit block cipher with a key-length up to 448 bits, is designed by Bruce Schneier 1990s work on quantum computer and quantum cryptography - work on biometrics for authentication (finger prints, the iris, smells, etc.) 1996 France liberates its cryptography law: one now can use cryptography if registered - OECD issues Cryptography Policy Guidelines; a paper calling for encryption exports-standards and unrestricted access to encryption products 1997 April European Commission issues Electronic Commerce Initiative, in favor of strong encryption 1997 June PGP 5.0 Freeware widely available for non-commercial use 1997 June 56-bit DES code cracked by a network of 14,000 computers 1997 August U.S. judge assesses encryption export regulations as violation of the First Amendment 1998 February foundation of Americans for Computer Privacy, a broad coalition in opposition to the U.S. cryptography policy 1998 March PGP announces plans to sell encryption products outside the USA 1998 April NSA issues a report about the risks of key recovery systems 1998 July DES code cracked in 56 hours by researchers in Silicon Valley 1998 October Finnish government agrees to unrestricted export of strong encryption 1999 January RSA Data Security, establishes worldwide distribution of encryption product outside the USA - National Institute of Standards and Technologies announces that 56-bit DES is not safe compared to Triple DES - 56-bit DES code is cracked in 22 hours and 15 minutes 1999 May 27 United Kingdom speaks out against key recovery 1999 Sept: the USA announce to stop the restriction of cryptography-exports 2000 as the German government wants to elaborate a cryptography-law, different organizations start a campaign against that law - computer hackers do no longer only visit websites and change little details there but cause breakdowns of entire systems, producing big economic losses for further information about the history of cryptography see: http://www.clark.net/pub/cme/html/timeline.html http://www.math.nmsu.edu/~crypto/Timeline.html http://fly.hiwaay.net/~paul/cryptology/history.html http://www.achiever.com/freehmpg/cryptology/hocryp.html http://all.net/books/ip/Chap2-1.html http://cryptome.org/ukpk-alt.htm http://www.iwm.org.uk/online/enigma/eni-intro.htm http://www.achiever.com/freehmpg/cryptology/cryptofr.html http://www.cdt.org/crypto/milestones.shtml for information about hacker's history see: http://www.farcaster.com/sterling/chronology.htm:

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Convergence, 2000- Digital technologies are used to combine previously separated communication and media systems as telephony, audiovisual technologies and computing to new services and technologies, thus forming extensions of existing communication systems and resulting in fundamentally new communication systems. This is what is meant by today's new buzzwords "multimedia" and "convergence". Classical dichotomies as the one of computing and telephony and traditional categorisations no longer apply, because these new services no longer fit traditional categories.

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Josef Goebbels Josef Goebbels (1897-1945) was Hitler's Minister for Propaganda and Public Enlightenment. He had unlimited influence on the press, the radio, movies and all kind of literary work in the whole Reich. In 1944 he received all power over the Total War. At the same time he was one of the most faithful followers of Hitler - and he followed him into death in 1945.

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