Advertising as referred to in most economic books is part of the marketing mix. Therefore advertising usually is closely associated with the aim of selling products and services. Still, developments like "branding" show a tendency towards the marketing of not only products and services, but of ideas and values. While advertising activities are also pursued by political parties, politicians and governmental as well as non-governmental organizations, most of the money flowing into the advertising industry comes from corporations. Although these clients come from such diverse fields, their intentions hardly differ. Attempting to influence the public, their main goal is to sell: Products, services, ideas, values and (political) ideology.
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Consumers who are not preoccupied about their data bodies being appropriated by corporations can play an active part in the data body business: they can offer their own personal data on the market and become, in paraphrasing Gate's metaphor of information being the lifeblood of the economy, the blood donors of the information age.
Internet services such as the one offered by
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Disinformation's tools emerged from science and art.
And furthermore: disinformation can happen in politics of course, but also in science:
for example by launching ideas which have not been proven exactly until the moment of publication. e.g. the thought that time runs backwards in parts of the universe:
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The retouch is the simplest way to change a picture. Small corrections can be made through this way.
A well-known example is the correction of a picture from a Bill Clinton-visit in Germany. In the background of the photograph stood some people, holding a sign with critical comments. In some newspapers the picture was printed like this, in others a retouch had erased the sign.
Another example happened in Austria in 1999:
The right wing party FPÖ had a poster for the Parliamentarian elections which said: 1999 reasons to vote for Haider. Others answered by producing a retouch saying: 1938 reasons to not vote for Haider (pointing to the year 1939, when the vast majority of the Austrians voted for the "Anschluss" to Germany).
Founded in 1982 and headquartered in Palo Alto, USA, Sun Microsystems manufactures computer workstations,
For more detailed information see the Encyclopaedia Britannica:
John W. Hill opened the doors of his first public relations office in 1927 in Cleveland, Ohio. His early clients were banks, steel manufacturers, and other industrial companies in the Midwest. Hill managed the firm until 1962, and remained active in it until shortly before his death in New York City in 1977. In 1952, Hill and Knowlton became the first American public relations consultancy to recognize the business communication implications engendered by formation of the European Economic Community. Hill and Knowlton established a network of affiliates across Europe and by the middle of the decade had become the first American public relations firm to have wholly-owned offices in Europe. Hill and Knowlton, a member of the WPP Group integrated communications services family, has extensive resources and geographic coverage with its 59 offices in 34 countries. Hill and Knowlton is known for its hard-hitting tactics and said to have connections with intelligence services.