The big "change" ...

With the invention of the printing press and - as a consequence - the distribution of information in masses (by then already mostly in the shape of propaganda), propaganda could change its methods. It could not only be produced but also reproduced and therefore spread widely.
The Protestant Reformation profited by this. The idea of translating the Bible into local languages was successful, because it got possible for many people to get a Bible, as books no longer were affordable only for the nobles and the Church.

Royalty and the Courts realized that prestige asked for propaganda and that it was impossible to reign over the people if their mood turned against the king. This gave the impetus for acting. Pamphlets were used for spreading royal messages; like the so-called "mazarinades" (Taylor, Munitions of the Mind, p. 122), written in a very simple language and spread periodically and in big numbers.
When - in 1896 - newspapers started being distributed in huge amounts, the access to propaganda and disinformation was opened extremely. Newspapers informed the mass - and disinformed them if it was considered as necessary (e.g. in war-times).
From that time on propaganda and manipulation were carried out for the most different political ideas and nearly without frontiers. Censorship - a part of disinformation - seems to have been the only barrier then. Sometimes even the source of a message kept hidden, which was part of the disinformation process. It is easier to spread ideas against somebody if the own name is kept hidden; and speaking out some kind of laudation that the own party is better without mentioning that it was oneself who spread it and therefore claim that it was someone else who praised the very idea.

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The Right to get Disinformed

Disinformation might also be welcome:
While the ones criticize disinformation and try to fight against it, others do nothing against it. And others again seem to enjoy getting disinformed. How this works? It is the result of a society that does no longer want to live under the pressure of doing and hearing everything at the same time. Acceleration of life seems too fast. The only way to get out is to refuse certain things/messages/truths. Receiving disinformation can be more comfortable than getting so-called correct information. This is especially true for the readers of the yellow press. The yellow press lives on that perspective, the commodity of getting light news, mostly wrong news and lies - but those being wrapped up in nice pictures and stories about those who seem to reign the world.
The aim is the escape out of reality.
A surplus of information, information terror, can produce disinformation. The profusion can get exploited for disinformation. This works in that way that in the mass of information the individual has no possibility to get an overview of the different ways of thinking and to reach a stage of objective knowledge.

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Disinformation - A Definition

First of all disinformation can be explained as something that has to do with fears: it frightens us by taking away our individuality, as disinformation is not done for one single person. It is a manipulation; a manipulation the influenced persons did not ask for.

Disinformation is never the launching of one single information/message. Several - and in most cases many - different pieces make up a puzzle of deception. One single message can be called true or false, but only the combination of several and more informations makes up a system that has the power to influence opinions.
The purpose is what produces the disinformation, whereas a wrong information (even as a number of wrong informations) happening by accident represents simply a false information.
The person or group presenting a disinformation knows very well what he/it is doing. The aim is that the person who receives the disinformation gets influenced into a certain and well-planned direction. Therefore the wrong information has to reach the unconscious part of the mind, has to be integrated into personal thoughts.
A good way to reach that goal is to use a commonly known information, something familiar to reach the confidence of the recipient. The best is to use a quasi neutral message. Afterwards the real disinformation is woven into that other information. The mixture between truth, half-truth and lie is the most adequate method to get a disinformation into people's minds.
The knowledge about how to use material and how to slightly change it until the statement turns against someone or some idea, is a type of art to cope with words.

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Neural network

A bottom-up artificial intelligence approach, a neural network is a network of many very simple processors ("units" or "neurons"), each possibly having a (small amount of) local memory. The units are connected by unidirectional communication channels ("connections"), which carry numeric data. The units operate only on their local data and on the inputs they receive via the connections. A neural network is a processing device, either an algorithm, or actual hardware, whose design was inspired by the design and functioning of animal brains and components thereof. Most neural networks have some sort of "training" rule whereby the weights of connections are adjusted on the basis of presented patterns. In other words, neural networks "learn" from examples and exhibit some structural capability for generalization.

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Artificial intelligence approaches

Looking for ways to create intelligent machines, the field of artificial intelligence (AI) has split into several different approaches based on the opinions about the most promising methods and theories. The two basic AI approaches are: bottom-up and top-down. The bottom-up theory suggests that the best way to achieve artificial intelligence is to build electronic replicas of the human brain's complex network of neurons (through neural networks and parallel computing) while the top-down approach attempts to mimic the brain's behavior with computer programs (for example expert systems).

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