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 WORLD-INFOSTRUCTURE > ADVERTISING INDUSTRY > LINKS
  Links


Mabye the thorniest ethical problem in Web publishing are links. "We need some sort of universal designation for links that have been purchased as opposed to links that belong to traditional editorial... There's no other medium - with the possible exception of late-late-night television - where this sort of blurring of advertising and editorial is tolerated.", says Steve Johnson from FEED.




browse Report:
Advertising Industry
    Advertising
 ...
-3   Product Placement
-2   Individualized Audience Targeting
-1   "Attention Brokerage"
0   Links
+1   Public Relations
+2   PR Firms and their Mission
+3   Public Relations and Propaganda
     ...
RTMark and Adbusters at the WTO Conference in Seattle
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