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It is always the others Disinformation is supposed to be something evil, something ethically not correct. And therefore we prefer to connect it to the past or to other political systems than the ones in the Western hemisphere. It is always the others who work with disinformation. The same is true for propaganda. Even better, if we can refer it to the past: A war loses support of the people, if it is getting lost. Therefore it is extremely important to launch a feeling of winning the war. Never give up emotions of victory. Governments know this and work hard on keeping the mood up. The Germans did a very hard job on that in the last months of World War II. But the in the 1990s disinformation- and propaganda-business came back to life (if it ever had gone out of sight) through Iraq's invasion of Kuwait and the reactions by democratic states. After the war, reports made visible that not much had happened the way we had been told it had happened. Regarded like this the Gulf War was the end of the | |||||||||||||||||||
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Public Relations and Propaganda Public relations usually is associated with the influencing of public opinion. Therefore it has subsequently been linked with propaganda. Using one of the many definitions of propaganda "... the manipulation of symbols as a means of influencing attitudes on controversial matters" (Harold D. Lasswell), the terms propaganda and PR seem to be easily interchangeable. Still many authors explicitly distinguish between public relations, advertising and propaganda. Unlike PR, which is often described as objective and extensive information of the public, advertising and propaganda are associated with manipulative activities. Nevertheless to treat public relations and propaganda as equivalents stands in the tradition of PR. Also institutions like the | |||||||||||||||||||
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Economic structure; digital euphoria The dream of a conflict-free capitalism appeals to a diverse audience. No politician can win elections without eulogising the benefits of the information society and promising universal wealth through informatisation. "Europe must not lose track and should be able to make the step into the new knowledge and information society in the 21st century", said Tony Blair. The US government has declared the construction of a fast information infrastructure network the centerpiece of its economic policies In Lisbon the EU heads of state agreed to accelerate the informatisation of the European economies The German Chancellor Schröder has requested the industry to create 20,000 new informatics jobs. The World Bank understands information as the principal tool for third world development Electronic classrooms and on-line learning schemes are seen as the ultimate advance in education by politicians and industry leaders alike. But in the informatised economies, traditional exploitative practices are obscured by the glamour of new technologies. And the nearly universal acceptance of the ICT message has prepared the ground for a revival of 19th century "adapt-or-perish" ideology. "There is nothing more relentlessly ideological than the apparently anti-ideological rhetoric of information technology" (Arthur and Marilouise Kroker, media theorists) | |||||||||||||||||||
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Cartoons Cartoons' technique is simplicity. Images are easier to remember than texts. Frequently they show jokes about politicians, friendly or against the person shown. In the first decades of this century, cartoons were also used for propaganda against artists; remember the famous cartoons of As a tool in politics it had fatal consequences by determining stereotypes, which never again could be erased even if detected as pure disinformation. Most famous got the cartoons about Jews, which were not only distributed by Germans and Austrians but all over Europe; and already in the tens and twenties of our century. Most horrifying is the fact that many of those old, fascist and racist cartoons are coming back now, in slightly different design only. | |||||||||||||||||||
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Advertising Advertising as referred to in most economic books is part of the marketing mix. Therefore advertising usually is closely associated with the aim of selling products and services. Still, developments like "branding" show a tendency towards the marketing of not only products and services, but of ideas and values. While advertising activities are also pursued by political parties, politicians and governmental as well as non-governmental organizations, most of the money flowing into the advertising industry comes from corporations. Although these clients come from such diverse fields, their intentions hardly differ. Attempting to influence the public, their main goal is to sell: Products, services, ideas, values and (political) ideology. | |||||||||||||||||||
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The Big Five of Commercial Media After a number of mergers and acquisitions five powerful media conglomerates lead the world's content production and distribution. They operate on an international basis with subsidiaries all around the globe and engage in every imaginable kind of media industry. Table: The World's Leading Media Companies
(* Revenues of Time Warner only (merger with AOL took place in January 2000) | |||||||||||||||||||
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Basics: Rights Recognized Copyright protection generally means that certain uses of a work are lawful only if they are done with the authorization of the owner of the copyright. The most typical are the following: - copying or reproducing a work - performing a work in public - making a sound recording of a work - making a motion picture of a work - broadcasting a work - translating a work - adapting a work Under certain national laws, some of these rights, which are referred to, as "economic rights'" are not exclusive rights of authorization but in specific cases, merely rights to remuneration. Some strictly determined uses (for example quotations or the use of works by way of illustration for teaching) are completely free, that is, they require neither authorization of, nor remuneration for, the owner of the copyright. This practice is described as In addition to economic rights, authors enjoy "moral rights" on the basis of which they have the right to claim their authorship and require that their names be indicated on the copies of the work and in connection with other uses thereof. They also have the right to oppose the mutilation or deformation of their creations. The owner of a copyright may usually transfer his right or may license certain uses of his work. Moral rights are generally inalienable and remain with the creator even after he has transferred his economic rights, although the author may waive their exercise. Furthermore there exist rights related to copyright that are referred to as "neighboring rights". In general there are three kinds of neighboring rights: 1) the rights of performing artists in their performances, 2) the rights of producers of phonograms in their phonograms, and 3) the rights of broadcasting organizations in their radio and television programs. Neighboring rights attempt to protect those who assist intellectual creators to communicate their message and to disseminate their works to the public at large. | |||||||||||||||||||
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More and more, faster and faster, but... Since the invention of appropriate means and technologies, communication no longer requires face-to-face meetings. From writing and reading to using computers, expanding and exhausting one's possibilities to communicate relies more and more on the application of skills we have to learn. With the increasing importance of communication technologies, learning to apply them properly becomes a kind of rite of passage. A Small World From the very beginning - the first Sumerian pictographs on clay tablets - to today's state of the art technologies - broadband communication via Since the invention of the electrical telegraph, but especially with today's growing digital communication networks, every location on earth seems to be close, however distant it may be, and also time no longer remains a significant dimension. Threatened Cultural Memory More and more information is transmitted and produced faster and faster, but the shelf life of information becomes more and more fragile. For more than 4500 years Sumerian pictographs written on clay tablets remained intact, but newspapers and books, printed some decades ago, crumble into pieces; film reels, video tapes and cassettes corrode. Digitalization of information is not a cure; on the contrary it even intensifies the danger of destroying cultural heritage. Data increasingly requires specific software and hardware, but to regularly convert all available digitized information is an unexecutable task. Compared to the longevity of pictographs on clay tablets, digitized information is produced for instant one-time use. The increasing production and processing of information causes a problem hitherto unknown: the loss of our cultural memory. For further information see For another history of communication systems see | |||||||||||||||||||
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1000 B.C. - 0 900 B.C. A postal service is used for governmental purposes in China. 500 B.C. In ancient Greece trumpets, drums, shouting, beacon, fires, smoke signals, and mirrors are used for message transmission. 4th century B.C. Aeneas Tacitus, a Greek military scientist and cryptographer, invented an optical communication system that combines water and beacon telegraphy. Torches indicated the beginnings and the ends of a message transmission while water jars were used to transmit the messages. These jars had a plugged standard-size hole drilled on the bottom side and were filled with water. As those who sent and those who received the message unplugged the jars simultaneously, the water drained out. Because the transmitted messages corresponded to water levels, the sender indicated by a torch signal that the appropriate water level had been reached. The methods disadvantage was that the possible messages were restricted to a given code, but as the system was mainly used for military purposes, this was offset by the advantage that it was almost impossible for outsiders to understand the messages unless they possessed the codebook. With communication separated from transportation, the distant became near. Tacitus' telegraph system was very fast and not excelled until For further information see Joanne Chang & Anna Soellner, Decoding Device, 3rd century B.C. Wax tablets are used as writing material in Mesopotamia, ancient Greece, and Etruria. 2nd century B.C. In China paper is invented. 1st century B.C. The use of codices instead of scrolls - basically the hardcover book as we know it today - is an essential event in European history. To quote accurately by page number, to browse through pages and to skip chapters - things that were impossible when reading scrolls - becomes possible. In the computer age we are witnesses to a kind of revival of the scrolls as we scroll up and down a document. The introduction of hypertext possibly marks the beginning of a similar change as has taken place with the substitution of scrolls with codices. | |||||||||||||||||||
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Hill & Knowlton Although it is generally hard to distinguish between public relations and propaganda, It furthermore played a central role in the Gulf War. On behalf of the Kuwaiti government it presented a 15-year-old girl to testify before Congress about human rights violations in a Kuwaiti hospital. The girl, later found out to be the daughter of Kuwait's ambassador to the U.S., and its testimony then became the centerpiece of a finely tuned PR campaign orchestrated by Hill & Knowlton and co-ordinated with the White House on behalf of the government of Kuwait an the Citizens for a Free Kuwait group. Inflaming public opinion against Iraq and bringing the U.S. Congress in favor of war in the Gulf, this probably was one of the largest and most effective public relations campaigns in history. Running campaigns against abortion for the Catholic Church and representing the Accused of pursuing potentially illegal proxy spying operation for intelligence agencies, Richard Cheney, head of Hill & Knowltons New York office, denied this allegations, but said that "... in such a large organization you never know if there's not some sneak operation going on." On the other hand former (Source: Carlisle, Johan: Public Relationships: Hill & Knowlton, Robert Gray, and the CIA. | |||||||||||||||||||
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1961: Installation of the First Industrial Robot Industrial | |||||||||||||||||||
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Challenges for Copyright by ICT: Digital Content Providers Providers of digital information might be confronted with copyright related problems when using some of the special features of hypertext media like Framing Frames are often used to help define, and navigate within, a content provider's website. Still, when they are used to present (copyrighted) third party material from other sites issues of passing off and misleading or deceptive conduct, as well as copyright infringement, immediately arise. Hyperlinking It is generally held that the mere creation of a hyperlink does not, of itself, infringe copyright as usually the words indicating a link or the displayed URL are unlikely to be considered a "work". Nevertheless if a link is clicked on the users browser will download a full copy of the material at the linked address creating a copy in the RAM of his computer courtesy of the address supplied by the party that published the link. Although it is widely agreed that the permission to download material over the link must be part of an implied license granted by the person who has made the material available on the web in the first place, the scope of this implied license is still the subject of debate. Another option that has been discussed is to consider linking Furthermore hyperlinks, and other "information location tools", like online directories or search engines could cause their operators trouble if they refer or link users to a site that contains infringing material. In this case it is yet unclear whether providers can be held liable for infringement. | |||||||||||||||||||
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Edward L. Bernays Born 1891 in Vienna, Bernays was one of the founders of modern public relations. An enigmatic character, he was a master of mise en scène with far-reaching contacts in the world of business and politics. The nephew of Sigmund Freund and related with Heinrich Heine, he was also among the first to pursue PR for governments and to produce pseudo-events. Bernays considered the manipulation of public opinion as an important element of mass democracies and was of the opinion that only through PR a society's order can be kept. | |||||||||||||||||||
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Amazon.com Among privacy campaigners, the company's name has become almost synonymous with aggressive online direct marketing practices as well as user profiling and tracking. Amazon and has been involved in | |||||||||||||||||||
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German Bundeswehr The German contribution to the Western defence system, apart from playing host and contributing to the continued presence of allied troops on its soil, takes the form of its combined arm of defence known as the Federal Armed Forces (Bundeswehr). Constituting the largest contingent of NATO troops in Europe, the armed forces are divided into an army, navy, and air force. From its inception it was envisioned as a "citizens' " defence force, decisively under civilian control through the Bundestag, and its officers and soldiers trained to be mindful of the role of the military in a democracy. Conscription for males is universal, the military liability beginning at 18 and ending at 45 years of age. | |||||||||||||||||||
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Cisco, Inc. Being the worldwide leader in networking for the Internet, Cisco Systems is one of the most prominent companies of the Internet industry. http://www.cisco.com | |||||||||||||||||||
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Internet Exchanges Internet exchanges are intersecting points between major networks. List of the World's Public Internet exchanges ( | |||||||||||||||||||
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Internet Relay Chat (IRC) IRC is a text-based chat system used for live discussions of groups. For a history of IRC see Charles A. Gimon, IRC: The Net in Realtime, | |||||||||||||||||||
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Alan Turing b. June 23, 1912, London, England d. June 7, 1954, Wilmslow, Cheshire English mathematician and logician who pioneered in the field of computer theory and who contributed important logical analyses of computer processes. Many mathematicians in the first decades of the 20th century had attempted to eliminate all possible error from mathematics by establishing a formal, or purely algorithmic, procedure for establishing truth. The mathematician Kurt Gödel threw up an obstacle to this effort with his incompleteness theorem. Turing was motivated by Gödel's work to seek an algorithmic method of determining whether any given propositions were undecidable, with the ultimate goal of eliminating them from mathematics. Instead, he proved in his seminal paper "On Computable Numbers, with an Application to the Entscheidungsproblem [Decision Problem]" (1936) that there cannot exist any such universal method of determination and, hence, that mathematics will always contain undecidable propositions. During World War II he served with the Government Code and Cypher School, at Bletchley, Buckinghamshire, where he played a significant role in breaking the codes of the German " | |||||||||||||||||||
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Friedrich Kittler, The History of Communication Media In this essay, Friedrich Kittler, one of the world's leading media theorists and media historicist, offers a concise and fascinating history of communication technologies in general terms from its beginnings up to now, provoking new insights by showing interesting interdependencies. http://www.ctheory.com/ga1.14.html | |||||||||||||||||||
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National Association of Securities Dealers Automated Quotation (NASDAQ) Incepted in 1971, The NASDAQ Stock Market was the world's first electronic stock market and has since attracted many technology companies from countries all over the world, some of them as legendary as NASDAQ is the largest stock market in the world. | |||||||||||||||||||
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Viacom One of the largest and foremost communications and media conglomerates in the world. Founded in 1971, the present form of the corporation dates from 1994 when Viacom Inc., which owned radio and television stations and cable television programming services and systems, acquired the entertainment and publishing giant Paramount Communications Inc. and then merged with the video and music retailer Blockbuster Entertainment Corp. Headquarters are in New York City. | |||||||||||||||||||
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Leonard M. Adleman Leonard M. Adleman was one of three persons in a team to invent the | |||||||||||||||||||
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David Kahn David Kahn can be considered one of the most important historians on cryptography. His book The Codebreakers. The comprehensive history of secret Communication from Ancient Times to the Internet, written in 1996 is supposed to be the most important work on the history of cryptography. | |||||||||||||||||||
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