Attempts to dictate their rules to the media has become a common practice among marketers and the advertising industry. Similar as in the
According to a memo published by the New York Post, Coca-Cola demands a free ad from any publication that publishes a Coke ad adjacent to stories on religion, politics, disease, sex, food, drugs, environmental issues, health, or stories that employ vulgar language. "Inappropriate editorial matter" will result in the publisher being liable for a "full make good," said the memo by Coke advertising agency
(Source: Odwyerpr.com: Coke Dictates nearby Editorial.
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Double bind messages are extremely effective.
For example in Nicaragua the
By the end of the 1980s the USA even paid Nicaraguans for voting other parties than the Sandinistas.
El Salvador was a similar case. Again the guerrilla got demonized. The difference was the involvement of the Catholic Church, which was highly fought against by the ruling parties of El Salvador - and those again were financially and organizationally supported by the USA. The elections in the 1980s were more or less paid by the USA.
U.S.-politicians were afraid El Salvador could end up being a second Cuba or Nicaragua. Every means was correct to fight this tendency, no matter what it cost.
On the 21st of September 1996, the
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-1994
Viacom multimedia and industrial corporation takes control of Paramount Communications for US$ 9.6 billion, as well as Blockbuster Entertainment, a huge video store chain, for US$ 8.4. billion.
1995
Entertainment giant Disney buys Capital Cities-ABC for US$ 19 billion.
The industrial and broadcasting company Westinghouse Corp. buys out CBS for US$ 5.4 billion.
In a US$ 7.2 billion deal, Time Warner acquires Turner Communications, owner of prime cable TV channels CNN, TBS and TNT and a major classic American film library.
1996
Westinghouse/CBS buys Infinity Broadcasting's large group of radio stations.
Murdoch and News Corp. acquire ten more TV stations and TV production studios with the US$ 2.5 billion purchase of New World Communications Group.
Viacom buys half of UPN-TV network, adding that to its other holdings, which include eleven TV stations, along with MTV, VH-1, and other cable TV channels and Paramount movie studios.
1997
Radio Groups Chancellor Media and Evergreen merge and are linked by ownership with Capstar Broadcasting; they also buy ten radio stations from Viacom. By mid-1997 Chancellor/Capstar controls no fewer than 325 radio stations around the United States.
Chancellor/Capstar's controlling ownership group, Hicks Muse Tate & Furst, buys the seventh largest radio group, SFX, adding another seventy-two radio stations, making a total of nearly four hundred stations controlled by this one source.
Westinghouse-CBS buys out American Radio Systems, the fourth largest radio chain in total audience, which gives Westinghouse-CBS over 170 radio stations with a total audience nearly equal to that of the Chancellor/Capstar group.
Giant European-based print and electronic publishing and data base corporations Reed Elsevier and Wolters Kluwer merge.
1998
Bertelsmann buys the Random House-Alfred A. Knopf-Crown Publishing group of book publishers from Newhouse/Advance Publications, adding to its Bantam-Doubleday-Dell publishing group and giving Bertelsmann by far the largest English-language publishing operations.
1999
AOL, the worlds leading Internet service provider and Time Warner, the worlds leading classical media company merge in a US$ 243.3 billion deal.
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The World Intellectual Property Organization is one of the specialized agencies of the United Nations (UN), which was designed to promote the worldwide protection of both industrial property (inventions, trademarks, and designs) and copyrighted materials (literary, musical, photographic, and other artistic works). It was established by a convention signed in Stockholm in 1967 and came into force in 1970. The aims of WIPO are threefold. Through international cooperation, WIPO promotes the protection of intellectual property. Secondly, the organization supervises administrative cooperation between the Paris, Berne, and other intellectual unions regarding agreements on trademarks, patents, and the protection of artistic and literary work and thirdly through its registration activities the WIPO provides direct services to applicants for, or owners of, industrial property rights.
YAKIMA, USA
Latitude: 46.592633, Longitude: -120.528908
The Yakima Research Station was established in the early 1970s inside the 100,000-hectare United States Army Yakima Firing Center, 200 kilometers south-east
of Seattle. The facility, located between the Saddle Mountains and Rattlesnake Hills, initially consisted of a long operations building and a single large dish pointing
west to enable collection against the Pacific Intelsat satellite. By 1995 the Yakima station had expanded to five dish antennae, three facing west to the Pacific and two, including the original large 1970s dish, facing east. In addition to the original operations building several newer buildings had been added, the largest a two-story windowless concrete structure. The Yakima station has been monitoring Pacific Intelsat communications since it opened, and also monitors the Pacific Ocean area Inmarsat-2 satellite.
Source:
CNN is a U.S.-TV-enterprise, probably the world's most famous one. Its name has become the symbol for the mass-media, but also the symbol of a power that can decide which news are important for the world and which are not worth talking about. Every message that is published on CNN goes around the world. The Gulf War has been the best example for this until now, when a CNN-reporter was the one person to do the countdown to a war. The moments when he stood on the roof of a hotel in Baghdad and green flashes surrounded him, went around the world.