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 WORLD-INFOSTRUCTURE > THE CONTENT INDUSTRY > COMMERCIAL MEDIA AND THE ECONOMIC ...
  Commercial Media and the Economic System


Within the global economic system commercial media are powerful players. They not only support and complement the needs of nonmedia firms, but also stimulate corporate growth within countries. As they are also the main vehicle for advertising, commercial media moreover facilitate the marketing of products and services.




browse Report:
The content industry
    The Concept of the Public Sphere
 ...
-3   Commercial vs. Independent Content
-2   Commercial vs. Independent Content: Human and Financial Resources
-1   Commercial vs. Independent Content: Power and Scope
0   Commercial Media and the Economic System
+1   Globalization of Media Power
+2   Centralization of the Content Industry
+3   Highlights on the Way to a Global Commercial Media Oligopoly: 1980s
     ...
Digital Commercial Content
 INDEX CARD     RESEARCH MATRIX 
Satellites
Communications satellites are relay stations for radio signals and provide reliable and distance-independent high-speed connections even at remote locations without high-bandwidth infrastructure.

On point-to-point transmission, the transmission method originally employed on, satellites face increasing competition from fiber optic cables, so point-to-multipoint transmission increasingly becomes the ruling satellite technology. Point-to-multipoint transmission enables the quick implementation of private networks consisting of very small aperture terminals (VSAT). Such networks are independent and make mobile access possible.

In the future, satellites will become stronger, cheaper and their orbits will be lower; their services might become as common as satellite TV is today.

For more information about satellites, see How Satellites Work (http://octopus.gma.org/surfing/satellites) and the Tech Museum's satellite site (http://www.thetech.org/hyper/satellite).

http://www.whatis.com/vsat.htm
http://octopus.gma.org/surfing/satellites