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 WORLD-INFOSTRUCTURE > THE CONTENT INDUSTRY > COMMERCIAL MEDIA AND THE ECONOMIC ...
  Commercial Media and the Economic System


Within the global economic system commercial media are powerful players. They not only support and complement the needs of nonmedia firms, but also stimulate corporate growth within countries. As they are also the main vehicle for advertising, commercial media moreover facilitate the marketing of products and services.




browse Report:
The content industry
    The Concept of the Public Sphere
 ...
-3   Commercial vs. Independent Content
-2   Commercial vs. Independent Content: Human and Financial Resources
-1   Commercial vs. Independent Content: Power and Scope
0   Commercial Media and the Economic System
+1   Globalization of Media Power
+2   Centralization of the Content Industry
+3   Highlights on the Way to a Global Commercial Media Oligopoly: 1980s
     ...
Digital Commercial Content
 RESEARCH MATRIX