Content as Transport Medium for Values and Ideologies With the dissemination of their content commercial media are among other things also able to transport values and ideologies. Usually their programming reflects society's dominant social, political, ethical, cultural and economical values. A critical view of the prevalent ideologies often is sacrificed so as not to offend the existing political elites and corporate powers, but rather satisfy shareholders and advertisers. With most of the worlds content produced by a few commercial media conglomerates, with the overwhelming majority of companies (in terms of revenue generation) concentrated in Europe, the U.S., Japan and Australia there is also a strong flow of content from the 'North-West' to the 'South-East'. Popular culture developed in the world's dominant commercial centers and Western values and ideologies are so disseminated into the most distant corners of the earth with far less coming back. |
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George Boole b. Nov. 2, 1815, Lincoln, Lincolnshire, England d. Dec. 8, 1864, Ballintemple, County Cork, Ireland English mathematician who helped establish modern symbolic logic and whose algebra of logic, now called Boolean algebra, is basic to the design of digital computer circuits. One of the first Englishmen to write on logic, Boole pointed out the analogy between the algebraic symbols and those that can represent logical forms and syllogisms, showing how the symbols of quantity can be separated from those of operation. With Boole in 1847 and 1854 began the algebra of logic, or what is now called Boolean algebra. It is basically two-valued in that it involves a subdivision of objects into separate classes, each with a given property. Different classes can then be treated as to the presence or absence of the same property. |
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