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Digital Commercial Content Starting in the mid 1990s today most traditional media can also be found online. The overwhelming majority of bigger newspapers and periodicals, but also radio and TV stations now complement their classic media formats with digital programming. For the most part they transform existing analogue information in digital form, with some additional features. Especially the big media conglomerates, having realized the economic potential of the Internet, have started to get into the business of digital content. Not surprisingly their engagement in the virtual sphere has not brought much new concerning their programming. They offer entertainment, music, sports and some news channels. One of the reasons for this development might be, that the big commercial media companies are able to re-use already existing programming from their other ventures. Examples are |
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Comsat The Communications Satellite Cooperation provides international communications solutions via the global, 17-satellite INTELSAT system and 4-satellite INMARSAT satellite systems. Calls are beamed up to the satellite and back down to Earth, where special gateway land earth stations re-route them through the appropriate local or international telephone network. COMSAT operates Earth Stations in each part of the world to route calls efficiently within each ocean region. Earth Stations are located in Santa Paula, California; Southbury, Connecticut; Ankara, Turkey; and Kuantan, Malaysia. http://www.comsat.com/default.htm |
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