Economic structure; digital euphoria

The dream of a conflict-free capitalism appeals to a diverse audience. No politician can win elections without eulogising the benefits of the information society and promising universal wealth through informatisation. "Europe must not lose track and should be able to make the step into the new knowledge and information society in the 21st century", said Tony Blair.

The US government has declared the construction of a fast information infrastructure network the centerpiece of its economic policies

In Lisbon the EU heads of state agreed to accelerate the informatisation of the European economies

The German Chancellor Schröder has requested the industry to create 20,000 new informatics jobs.

The World Bank understands information as the principal tool for third world development

Electronic classrooms and on-line learning schemes are seen as the ultimate advance in education by politicians and industry leaders alike.

But in the informatised economies, traditional exploitative practices are obscured by the glamour of new technologies. And the nearly universal acceptance of the ICT message has prepared the ground for a revival of 19th century "adapt-or-perish" ideology.

"There is nothing more relentlessly ideological than the apparently anti-ideological rhetoric of information technology"

(Arthur and Marilouise Kroker, media theorists)

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Beautiful bodies

However, artificial beings need not be invisible or look like Arnold Schwarzenegger in "Terminator". "My dream would be to create an artificial man that does not look like a robot but like a beautiful, graceful human being. The artificial man should be beautiful". Nadia Thalman's hopes for beautiful robots may become reality in the work of MIRALab, a research laboratory attached to the University of Geneva dedicated to realistic modelling of human functionalities. The laboratory has produced an artificial Marylyn Monroe showing just how beautiful artificial creatures can be, and there is a biography featuring details of her career and her - however virtual - love life. Yet beautiful creatures have been made before, at leas on the movie screen. Frank-N-furter, the protagonist of the Rocky Horror picture show ("I've been making a man / with blond hair and a tan / and he is good for relieving my /tension) did set remakrable esthetic standards.

While in Hindu mythology, avatars are bodies chosen by gods for their representation on earth, often animals such as swans or horses, the avatars populating cyberspace have a different function. The cyber bodies of real people, often 3 dimensional images of creatures whose aesthetics reflects both the tastes prevalent in the entertainment and advertising industries as the state of art in visual representation.

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Assembly line

An assembly line is an industrial arrangement of machines, equipment, and workers for continuous flow of workpieces in mass production operations. An assembly line is designed by determining the sequences of operations for manufacture of each product component as well as the final product. Each movement of material is made as simple and short as possible with no cross flow or backtracking. Work assignments, numbers of machines, and production rates are programmed so that all operations performed along the line are compatible.

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