The British Propaganda Campaign in World War I

The British set up a unique system for propaganda, involving GB, the USA and all the colonies. Most different agencies and civilians worked together, the civilians not always knowing about the machinery behind.
During the first years of the war the main goal was to achieve a U.S.-entry to the war on Britain's side of the battle. All propaganda was working on this, which meant to destroy Germany's reputation and create dark stereotypes about them, which was an easy task as the Germans were not only fatally unlucky but also very weak in propaganda. At the same time the U.S.-citizens' opinion about the war had to be influenced. The most promising way to do so was by starting with the men in power.

One of the most beloved tools at that time was the use of atrocity stories; and most popular among the masses were cartoons, furthermore posters, an element perfectioned by the USSR in World War I and II, and movies.

The particular thing was that British propaganda finally had an effect on the German population. Soldiers at the front and people at home received the disinformation messages, mostly pamphlets that had been dropped by aeroplanes or balloons.
Together with the development of the fightings turning against the Germans this kind of propaganda was able to discourage the people and make the German government lose its power of propaganda.
"Allied propaganda had caused a collapse of morale at home." (Taylor, Munitions of the Mind, p. 188)

After all this success it is hardly understandable that the British committed a huge error right after the war, an error that had bad consequences for the next war: being regarded as a tool of war and therefore regarded as inappropriate for times of peace, the propaganda institutions were closed. At about the same time similar ones were built up in Germany - first of all on paper, in Hitler's book Mein Kampf, whose author was an admirer of the British propaganda machine in World War I and decided to perfect it in his own country.

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The Inflation of Disinformation-Messages

A certain problem today is an inflation of disinformation-messages. If the people get used to them, it gets easier for them to detect the lies. In a way disinformation is a tool of social control, holding down revolutionary emotions and thoughts; but also the contrary can be true.
Disinformation spread on purpose can not only change thoughts but it might as well be able to transform history by changing the meaning and interpretation of past events.
Therefore confidence and authority play a special role. Without a certain degree of legitimization, disinformation will not work, as people need something to refer to when they get informed. Disinformation lives on the fact that one can hardly exist without trusting other people. Thus, the source to spread a disinformation with, has to be well elected. Choosing the wrong way/media can destroy an entire campaign

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The Tools of Disinformation and Propaganda

"In wartime they attack a part of the body that other weapons cannot reach in an attempt to affect the way which participants perform on the field of battle." (Taylor, Munitions of the Mind, p. 9)
Therefore the demonstrated tools refer to political propaganda in the two World Wars.

Propaganda has the ability to change a war, a natural evil, into a so-called "just" war. Violence then is supposedly defense, no more aggression.

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