Advertising

Advertising as referred to in most economic books is part of the marketing mix. Therefore advertising usually is closely associated with the aim of selling products and services. Still, developments like "branding" show a tendency towards the marketing of not only products and services, but of ideas and values. While advertising activities are also pursued by political parties, politicians and governmental as well as non-governmental organizations, most of the money flowing into the advertising industry comes from corporations. Although these clients come from such diverse fields, their intentions hardly differ. Attempting to influence the public, their main goal is to sell: Products, services, ideas, values and (political) ideology.

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1940s - Early 1950s: First Generation Computers

Probably the most important contributor concerning the theoretical basis for the digital computers that were developed in the 1940s was Alan Turing, an English mathematician and logician. In 1936 he created the Turing machine, which was originally conceived as a mathematical tool that could infallibly recognize undecidable propositions. Although he instead proved that there cannot exist any universal method of determination, Turing's machine represented an idealized mathematical model that reduced the logical structure of any computing device to its essentials. His basic scheme of an input/output device, memory, and central processing unit became the basis for all subsequent digital computers.

The onset of the Second World War led to an increased funding for computer projects, which hastened technical progress, as governments sought to develop computers to exploit their potential strategic importance.

By 1941 the German engineer Konrad Zuse had developed a computer, the Z3, to design airplanes and missiles. Two years later the British completed a secret code-breaking computer called Colossus to decode German messages and by 1944 the Harvard engineer Howard H. Aiken had produced an all-electronic calculator, whose purpose was to create ballistic charts for the U.S. Navy.

Also spurred by the war the Electronic Numerical Integrator and Computer (ENIAC), a general-purpose computer, was produced by a partnership between the U.S. government and the University of Pennsylvania (1943). Consisting of 18.000 vacuum tubes, 70.000 resistors and 5 million soldered joints, the computer was such a massive piece of machinery (floor space: 1,000 square feet) that it consumed 160 kilowatts of electrical power, enough energy to dim lights in an entire section of a bigger town.

Concepts in computer design that remained central to computer engineering for the next 40 years were developed by the Hungarian-American mathematician John von Neumann in the mid-1940s. By 1945 he created the Electronic Discrete Variable Automatic Computer (EDVAC) with a memory to hold both a stored program as well as data. The key element of the Neumann architecture was the central processing unit (CPU), which allowed all computer functions to be coordinated through a single source. One of the first commercially available computers to take advantage of the development of the CPU was the UNIVAC I (1951). Both the U.S. Census bureau and General Electric owned UNIVACs (Universal Automatic Computer).

Characteristic for first generation computers was the fact, that instructions were made-to-order for the specific task for which the computer was to be used. Each computer had a different binary-coded program called a machine language that told it how to operate. Therefore computers were difficult to program and limited in versatility and speed. Another feature of early computers was that they used vacuum tubes and magnetic drums for storage.

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Movies as a Propaganda- and Disinformation-Tool in World War I and II

Movies produced in Hollywood in 1918/19 were mainly anti-German. They had some influence but the bigger effect was reached in World War II-movies.
The first propaganda movie of World War II was British.
At that time all films had to pass censoring. Most beloved were entertaining movies with propaganda messages. The enemy was shown as a beast, an animal-like creature, a brutal person without soul and as an idiot. Whereas the own people were the heroes. That was the new form of atrocity.
Leni Riefenstahl was a genius in this respect. Her movies still have an incredible power, while the majority of the other movies of that time look ridiculous today. The combination of light and shadow, the dramatic music and the mass-scenes that resembled ballet, had its effect and political consequences. Some of the German movies of that period still are on the index.

U.S.-President Theodore Roosevelt considered movies the best propaganda-instrument, as they are more subtle than other tools.

In the late twenties, movies got more and more important, in the USSR, too, like Sergei Eisenstein demonstrated with his movies. Historic events were changed into symbolism, exactly the way propaganda should function. It was disinformation - but in its most artistic form, especially in comparison to most U.S.- and European movies of that time.

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The Privatization of Censorship

According to a still widely held conviction, the global data networks constitute the long desired arena for uncensorable expression. This much is true: Because of the Net it has become increasingly difficult to sustain cultural and legal standards. Geographical proximity and territorial boundaries prove to be less relevant, when it does not affect a document's availability if it is stored on your desktop or on a host some thousand kilometers away. There is no international agreement on non-prohibited contents, so human rights organizations and nazi groups alike can bypass restrictions. No single authority or organization can impose its rules and standards on all others. This is why the Net is public space, a political arena where free expression is possible.

This freedom is conditioned by the design of the Net. But the Net's design is not a given, as Lawrence Lessig reminds us. Originally the design of the Net allowed a relatively high degree of privacy and communication was not controlled directly. But now this design is changing and this invisible agora in electronic space is endangered. Governments - even elected ones - and corporations introduce new technologies that allow us to be identified, monitored and tracked, that identify and block content, and that can allow our behaviour to be efficiently controlled.

When the World Wide Web was introduced, soon small independent media and human rights organizations began to use this platform for drawing worldwide attention to their publications and causes. It seemed to be the dawning of a new era with authoritarian regimes and multinational media corporations on the looser side. But now the Net's design is changing according to their needs.

"In every context that it can, the entertaining industry is trying to force the Internet into its own business model: the perfect control of content. From music (fighting MP3) and film (fighting the portability of DVD) to television, the industry is resisting the Net's original design. It was about the free flow of content; Hollywood wants perfect control instead" (Lawrence Lessig, Cyberspace Prosecutor, in: The Industry Standard, February 2000).

In the United States, Hollywood and AT&T, after its merger with MediaOne becoming the biggest US cable service provider, return to their prior positions in the Seventies: the control of content and infrastructure. If most people will access the Net via set up boxes connected to a TV set, it will become a kind of television, at least in the USA.

For small independent media it will become very hard to be heard, especially for those offering streaming video and music. Increasingly faster data transmissions just apply to download capacities; upload capacities are much - on the average about eight times - lower than download capacities. As an AT&T executive said in response to criticism: "We haven't built a 56 billion dollar cable network to have the blood sucked from our veins" (Lawrence Lessig, The Law in the Code: How the Net is Regulated, Lecture at the Institute for Human Sciences, Vienna, May 29th, 2000).

Consumers, not producers are preferred.

For corporations what remains to be done to control the Net is mainly to cope with the fact that because of the Net it has become increasingly difficult to sustain cultural and legal standards. On Nov 11, 1995 the German prosecuting attorney's office searched Compuserve Germany, the branch of an international Internet service provider, because the company was suspected of having offered access to child pornography. Consequently Compuserve blocked access to more than 200 newsgroups, all containing "sex" or "gay" in their names, for all its customers. But a few days later, an instruction for access to these blocked newsgroups via Compuserve came into circulation. On February 26, 1997, Felix Somm, the Chief Executive Officer of Compuserve Germany, was accused of complicity with the distribution of child and animal pornography in newsgroups. In May 1998 he received a prison sentence for two years. This sentence was suspended against a bail of about 51.000 Euro. The sentence was justified by pointing to the fact that Compuserve Germany offered access to its US parent company's servers hosting child pornography. Felix Somm was held responsible for access to forbidden content he could not know of. (For further information (in German) click here.)

Also in 1995, as an attack on US Vice-President Al Gore's intention to supply all public schools with Internet access, Republican Senator Charles Grassley warned of the lurking dangers for children on the Net. By referring to a Time magazine cover story by Philip Elmer-Dewitt from July 3 on pornography on the Net, he pointed out that 83,5% of all images online are pornographic. But Elmer-Dewitt was wrong. Obviously unaware of the difference between Bulletin Board Systems and the Net, he referred misleadingly to Marty Rimm's article Marketing Pornography on the Information Superhighway, published in the prestigious Georgetown Law Journal (vol. 83, June 1995, pp. 1849-1935). Rimm knew of this difference, of course, and stated it clearly. (For further information see Hoffman & Novak, The Cyberporn debate, http://ecommerce.vanderbilt.edu/cyberporn.debate.html and Franz Wegener, Cyberpornographie: Chronologie einer Hexenjagd; http://www.intro-online.de/c6.html)

Almost inevitably anxieties accompany the introduction of new technologies. In the 19th century it was said that traveling by train is bad for health. The debate produced by Time magazine's cover story and Senator Grassley's attack caused the impression that the Net has multiplied possible dangers for children. The global communication networks seem to be a inexhaustible source of mushrooming child pornography. Later would-be bomb recipes found on the Net added to already prevailing anxieties. As even in industrialized countries most people still have little or no first-hand experience with the Net, anxieties about child pornography or terrorist attacks can be stirred up and employed easily.

A similar and related debate is going on about the glorification of violence and erotic depictions in media. Pointing to a "toxic popular culture" shaped by media that "distort children's view of reality and even undermine their character growth", US right-wing social welfare organizations and think tanks call for strong media censorship. (See An Appeal to Hollywood, http://www.media-appeal.org/appeal.htm) Media, especially films and videos, are already censored and rated, so it is more censorship that is wanted.

The intentions for stimulating a debate on child pornography on the Net were manifold: Inter alia, it served the Republican Party to attack Democrat Al Gore's initiative to supply all public schools with Internet access; additionally, the big media corporations realized that because of the Net they might have to face new competitors and rushed to press for content regulation. Taking all these intentions together, we can say that this still ongoing debate constitutes the first and most well known attempt to impose content regulation on the Net. Consequently, at least in Western countries, governments and media corporations refer to child pornography for justifying legal requirement and the implementation of technologies for the surveillance and monitoring of individuals, the filtering, rating and blocking of content, and the prohibition of anonymous publishing on the Net.

In the name of "cleaning" the Net of child pornography, our basic rights are restricted. It is the insistence on unrestricted basic rights that needs to be justified, as it may seem.

Underlying the campaign to control the Net are several assumptions. Inter alia: The Net lacks control and needs to be made safe and secure; we may be exposed inadvertently to pornographic content; this content is harmful to children. Remarkably, racism seems to be not an issue.

The Net, especially the World Wide Web, is not like television (although it is to be feared this is what it might become like within the next years). Say, little Mary types "Barbie" in a search engine. Click here to see what happens. It is true, sometimes you might have the opportunity to see that pornography is just a few mouse clicks away, but it is not likely that you might be exposed to pornographic content unless you make deliberate mouse clicks.

In reaction to these anxieties, but in absence of data how children use the Internet, the US government released the Communications Decency Act (CDA) in 1996. In consequence the Electronic Frontier Foundation (EFF) launched the famous Blue Ribbon Campaign and, among others, America Online and Microsoft Corporation supported a lawsuit of the American Civil Liberties Union (ACLU) against this Act. On June 26, 1997, the US Supreme Court ruled the CDA as unconstitutional under the provisions of the First Amendment to the Constitution: The Communications Decency Act violated the basic right to free expression. After a summit with the US government industry leaders announced the using of existing rating and blocking systems and the development of new ones for "inappropriate" online resources.

So, after the failing of the CDA the US government has shifted its responsibility to the industry by inviting corporations to taking on governmental tasks. Bearing in the mind the CompuServe case and its possible consequences, the industry welcomed this decision and was quick to call this newly assumed responsibility "self-regulation". Strictly speaking, "self-regulation" as meant by the industry does not amount to the regulation of the behaviour of corporations by themselves. On the opposite, "self-regulation" is to be understood as the regulation of users' behaviour by the rating, filtering and blocking of Internet content considered being inappropriate. The Internet industry tries to show that technical solutions are more favourable than legislation und wants to be sure, not being held responsible and liable for illegal, offensive or harmful content. A new CompuServe case and a new Communications Decency Act shall be averted.

In the Memorandum Self-regulation of Internet Content released in late 1999 by the Bertelsmann Foundation it is recommended that the Internet industry joins forces with governmental institutions for enforcing codes of conduct and encouraging the implementation of filters and ratings systems. For further details on the Memorandum see the study by the Center for Democracy and Technology, An Analysis of the Bertelsmann Foundation Memorandum on Self-Regulation of Internet Content: Concerns from a User Empowerment Perspective.

In fact, the "self-regulation" of the Internet industry is privatized censorship performed by corporations and right-wing NGOs. Censorship has become a business. "Crucially, the lifting of restrictions on market competition hasn't advanced the cause of freedom of expression at all. On the contrary, the privatisation of cyberspace seems to be taking place alongside the introduction of heavy censorship." (Richard Barbrook and Andy Cameron, The Californian Ideology)

While trying to convince us that its technical solutions are appropriate alternatives to government regulation, the Internet industry cannot dispense of governmental backing to enforce the proposed measures. This adds to and enforces the censorship measures already undertaken by governments. We are encouraged to use today's information and communication technologies, while the flow of information is restricted.

According to a report by Reporters Sans Frontières, quoted by Leonard R. Sussman in his essay Censor Dot Gov. The Internet and Press Freedom 2000, the following countries totally or largely control Internet access: Azerbaijan, Belarus, Burma, China, Cuba, Iran, Iraq, Kazakhstan, Kirghizstan, Libya, North Korea, Saudi Arabia, Sierra Leone, Sudan, Syria, Tajikistan, Tunisia, Turkmenistan, Uzbekistan, and Vietnam.

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Introduction: The Substitution of Human Faculties with Technology: Computers and Robots

With the development of modern computing, starting in the 1940s, the substitution of human abilities with technology obtained a new dimension. The focus shifted from the replacement of pure physical power to the substitution of mental faculties. Following the early 1980s personal computers started to attain widespread use in offices and quickly became indispensable tools for office workers. The development of powerful computers combined with progresses in artificial intelligence research also led to the construction of sophisticated robots, which enabled a further rationalization of manufacturing processes.

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The history of propaganda

Thinking of propaganda some politicians' names are at once remembered, like Caesar, Napoleon, Adolf Hitler, Joseph Stalin or Saddam Hussein.
The history of propaganda has to tell then merely mentioning those names:

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Changes

Still, disinformation and propaganda are nothing magic. They can change things, but supposedly only if those things/meanings/opinions are not fixed completely. Galileo Galilee was not capable of changing people's opinion about the world being flat until some persons got suspicious that this long-believed-in truth was a mistake. The propaganda of his experiments which made him famous was not enough. On the other hand later all the propaganda of his enemies could not turn back the wheel of enlightenment, as people thought it was more logic to believe in a round world than in a flat one.
It is never just a single idea that changes. Society is following the changes.

Thinking about disinformation brings us to the word truth, of course, and to the doubt that there is no definite truth. And truth can easily be manipulated to another truth. Just present some facts that seem to be logic and there you've got a new truth. And if the facts can supposedly be proved by empirical studies then the quality of the truth definitely rises.
That's what ideologies do all the time. And the media like to do the same thing - as a game with power or mere presentation of power?

But of course there also exist bits of disinformation which are more amusing than evil or dangerous:
- the theory of the celestro-centric world/"Hohlwelttheorie"
- the story of the German philosopher who invented an Italian philosopher, wrote books about him, even reprinted "his" texts, which had gone lost pretendedly 100 years ago - and finally lost his job and all his career when other scientists found out that everything had been made up.

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Cartoons

Cartoons' technique is simplicity.
Images are easier to remember than texts.
Frequently they show jokes about politicians, friendly or against the person shown. In the first decades of this century, cartoons were also used for propaganda against artists; remember the famous cartoons of Oscar Wilde being portrayed as a criminal, aiming to destroy his popularity.
As a tool in politics it had fatal consequences by determining stereotypes, which never again could be erased even if detected as pure disinformation. Most famous got the cartoons about Jews, which were not only distributed by Germans and Austrians but all over Europe; and already in the tens and twenties of our century. Most horrifying is the fact that many of those old, fascist and racist cartoons are coming back now, in slightly different design only.

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General Schwarzkopf

General H. Norman Schwarzkopf (* 1934) followed in his father's footsteps at the United States Military Academy at West Point.
In 1965 he applied to join the troops in Vietnam. For the next 20 years Schwarzkopf worked on his career. As Commander in Chief of the U.S. Central Command, he led U.S. and allied forces in the Gulf War (Operations Desert Shield and Desert Storm). He retired from the Army in 1992 and wrote his autobiography.

For a picture see: http://www.jesterbook.com/sections/5a_mom/gallery/schwarzkopf.htm

http://www.jesterbook.com/sections/5a_mom/gal...
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Center for Democracy and Technology

The Center for Democracy and Technology works to promote democratic values and constitutional liberties in the digital age. With expertise in law, technology, and policy, the Center seeks practical solutions to enhance free expression and privacy in global communications technologies. The Center is dedicated to building consensus among all parties interested in the future of the Internet and other new communications media.

http://www.cdt.org

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Division of labor

The term refers to the separation of a work process into a number of tasks, with each task performed by a separate person or group of persons. It is most often applied to mass production systems, where it is one of the basic organizing principles of the assembly line. Breaking down work into simple, repetitive tasks eliminates unnecessary motion and limits the handling of tools and parts. The consequent reduction in production time and the ability to replace craftsmen with lower-paid, unskilled workers result in lower production costs and a less expensive final product. The Scottish economist Adam Smith saw in this splitting of tasks a key to economic progress by providing a cheaper and more efficient means of producing economic goods.

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Ku Klux Klan

The Ku Klux Klan has a long history of violence. It emerged out of the resentment and hatred many white Southerners. Black Americans are not considered human beings. While the menace of the KKK has peaked and waned over the years, it has never vanished.

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John von Neumann

b. December 3, 1903, Budapest, Hungary
d. February 8, 1957, Washington, D.C., U.S.

Mathematician who made important contributions in quantum physics, logic, meteorology, and computer science. His theory of games had a significant influence upon economics. In computer theory, von Neumann did much of the pioneering work in logical design, in the problem of obtaining reliable answers from a machine with unreliable components, the function of "memory," machine imitation of "randomness," and the problem of constructing automata that can reproduce their own kind.

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Black Propaganda

Black propaganda does not tell its source. The recipient cannot find out the correct source. Rather would it be possible to get a wrong idea about the sender. It is very helpful for separating two allies.

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1896

1896

The Daily Mail was published in Great Britain. It was the first newspaper for the masses. With the emerging of newspapers the manner how politics was perceived by the public changed completely. It became more difficult to keep secrets, while at the same time there was suddenly a new and nearly perfect tool for manipulation.

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Polybius Checkerboard


 

1

2

3

4

5

1

A

B

C

D

E

2

F

G

H

I

K

3

L

M

N

O

P

4

Q

R

S

T

U

5

V

W

X

Y

Z



It is a system, where letters get converted into numeric characters.
The numbers were not written down and sent but signaled with torches.

for example:
A=1-1
B=1-2
C=1-3
W=5-2

for more information see:
http://www.ftech.net/~monark/crypto/crypt/polybius.htm

http://www.ftech.net/~monark/crypto/crypt/pol...
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SIGINT

Signals Intelligence (SIGINT) is a category of intelligence comprising, either individually or in combination, all communications intelligence, electronics intelligence, and foreign instrumentation signals intelligence, however transmitted. The intelligence derived from communications, electronics, and foreign instrumentation signals.

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