U.S.-Propaganda in World War I Whereas the British propaganda institution, called the Wellington House (situated in the USA) was working secretly, the U.S.- version, the CPI (Taylor, Munitions of the Mind, p. 183) was not hiding at all. Its most important issue was to explain its own people why the USA was fighting that war in Europe. The idea spread was that it was a just war, a war that had to be fought to rescue all people, even the Germans, from their political system. For this issue the Germans were divided into two groups, the emperor and the soldiers on the one side, being portrayed as beasts, and the German people, presented as the victims of the first ones. Propaganda tends to be as effective as bombs in wartime. With words alone there is no way of winning a war but loosing by words or loosing because of a lack of propaganda-words is easy. See the German example in World War I. Defamation is an important tool of disinformation, which is especially chosen for destroying the good reputation of a competitor or enemy. In this respect information can turn into a more destructive tool than ordinary weapons. War needs propaganda for moral reasons (justification), too, for the soldiers in the battlefields (they need to feel that their nation is appreciating their sacrifice) and for nationalism.

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Chevron Chevron is a U.S. petroleum corporation formed in 1926 with the merger of Standard Oil Company of California and Pacific Oil Company. Headquartered in San Francisco, it operates today in more than 90 countries, either directly or through affiliates.

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The Brookings Institution The Institution traces its beginnings to 1916 with the founding of the Institute for Government Research. Brookings, based in Washington D.C. is financed largely by endowment and by the support of philanthropic foundations, corporations, and private individuals. Its funds are devoted to carrying out its own research and educational activities. It also undertakes some unclassified government contract studies, reserving the right to publish its findings.

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Travelers Group Inc. American conglomerate corporation whose subsidiaries are involved in such financial services as health and life insurance, mortgage and investment banking, securities brokerage, and assets management. As American Can Company, the company was noted for its production of metal cans for food and beverages, as well as other metal, paper, and plastic packaging and such consumer products as disposable cups, containers, towels, and tissues. Headquarters are in New York City.

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