"For propaganda is a communicative process of persuasion, and persuasion remains an integral part of human discourse in peace as well as in war. (...) propaganda is a process unique to human communication regardless of time, space and geographic location." (
The word propaganda is coming from the Catholic Church. In the 17th century the word was used in the fights against the Protestant Reformation (see
Propaganda is using words - of course. But it furthermore uses a huge variety of tools for putting through its purpose. Some of them are: hymns, marches, parades, flags, colors, uniforms, all the typical insignias of the military are pieces of propaganda. And it is no coincidence that the standardization of the uniforms for the army were an invention of
Propaganda makes us think and act in a way we probably would not have chosen to without its influence. Still, in most cases the degree of influence is impossible to know. Studies proving the efficiency of propaganda are doing nothing else but guessing in big parts. But it is efficient, that we know for sure. This is true for commercial advertisements as well as for political propaganda. Short messages are the most effective form of propaganda, look at posters for elections or at advertisements for any product.
The best or most effective propaganda is that which is wanted by the people. If propaganda meets the needs of the people then it has good chances to be extremely effective. And of course those needs can be "educated", as Jacques Ellul mentioned already in 1957, in his book Propaganda: The Formation of Men's Attitudes.
Political will suffers from the urgency of spreading propaganda. The will to change something - even if it was for the better - is hopelessly lost, if their is no prestige or aura around an idea. A certain amount of disinformation and propaganda is the perfect tool to get ideas through.
So, actually, what is the difference between disinformation and propaganda?
One difference is that the first one is directed at reason whereas propaganda also touches emotions, most of the time even prefers to influence emotions.
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Disinformation was seen as an appropriate tool of politics and rhetoric in ancient Greece. Most of all persuasion was used, which then was considered a type of art.
Religion was (and in many ways still is) the best disinformer or manipulator; prophecies were constructed to manipulate the population. The important thing was to use emotions and more than anything else fear as a tool for manipulation. If the oracle of Delphi said a war was to fight and would be won, then the Greek population - because of religious motives - was prepared to fight that war.
Propaganda was not only used in wars but also in daily life to bring people together and create a nation.
But poets, playwrights and other artists were manipulating as well. Their pieces of literature and plays were full of political messages with different ideologies behind. In the way how theatre at that time was part of life, it can be understood easily that those messages had not only entertainment's character but also a lot of political and social influence.
A different and very famous part of disinformation in ancient Greek history was the story of
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Being itself under the umbrella of the
As a