Sponsorship Models

With new sponsorship models being developed, even further influence over content from the corporate side can be expected. Co-operating with Barnes & Nobel Booksellers, the bookish e-zine FEED for instance is in part relying on sponsoring. Whenever a specific title is mentioned in the editorial, a link is placed in the margin - under the heading "Commerce" - to an appropriate page on Barnes & Noble. Steve Johnson, editor of FEED, says "We do not take a cut of any merchandise sold through those links.", but admits that the e-zine does indirectly profit from putting those links there.

TEXTBLOCK 1/2 // URL: http://world-information.org/wio/infostructure/100437611652/100438658034
 
Public Relations and Propaganda

Public relations usually is associated with the influencing of public opinion. Therefore it has subsequently been linked with propaganda. Using one of the many definitions of propaganda "... the manipulation of symbols as a means of influencing attitudes on controversial matters" (Harold D. Lasswell), the terms propaganda and PR seem to be easily interchangeable.

Still many authors explicitly distinguish between public relations, advertising and propaganda. Unlike PR, which is often described as objective and extensive information of the public, advertising and propaganda are associated with manipulative activities. Nevertheless to treat public relations and propaganda as equivalents stands in the tradition of PR. Edward L. Bernays, one of the founders of public relations wrote "The only difference between propaganda and education, really, is the point of view. The advocacy of what we believe in is education. The advocacy of what we don't believe is propaganda."

Also institutions like the German Bundeswehr use the terms publics relations and propaganda synonymously. After a 1990 legislation of the former minister of defense Stoltenberg, the "psychological influence of the enemy" was ceased during peace time and the Academy for Psychological Defense renamed to Academy for Information and Communication, among other things responsible for scientific research in the field of public relations.

TEXTBLOCK 2/2 // URL: http://world-information.org/wio/infostructure/100437611652/100438658084
 
FEED

http://www.feed.com/

http://www.feed.com/
INDEXCARD, 1/2
 
Leitrim Station

Latitude: 45.33, Longitude: -75.6

At Canadian Forces Station Leitrim collection of foreign signals intelligence is collected. Foreign radio, radar and other electronic emissions are intercepted and analyzed to provide foreign intelligence to the Canadian government. Leitrim contains a wide variety of antennae, including a Pusher HF-DF circularly-disposed antenna array (CDAA), three other large circular arrays, four satellite dishes, and a number of other, small antennae. The targets of Leitrim's dishes are probably Mexican and/or Brazilian communications satellites. Both countries' satellite constellations were established in 1985, at about the same time as Leitrim's new dishes started to be installed. A focus on these satellites would also explain CSE's rumoured increase in Spanish language activities.

Source: http://watserv1.uwaterloo.ca/~brobinso/cse.html

http://watserv1.uwaterloo.ca/~brobinso/cse.ht...
INDEXCARD, 2/2